Dissertationen zum Thema „Native ads“
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Rossi, Patricia. „Advertising strategies and consumer behavior : how product placement and native ads impact consumer’s perceptions and intentions“. Electronic Thesis or Diss., Reims, 2024. http://www.theses.fr/2024REIME001.
Der volle Inhalt der QuelleIn a media-rich context, where competition between brands and promotional messages is intense, consumers are exposed to unlimited information. Processing this much information becomes challenging. To deal with this reality, brands must find alternative ways to reach and persuade consumers. Therefore, this dissertation investigates the effects of different advertising strategies on consumer behavior. More precisely, this dissertation focuses on the impact of product placement and native ads on consumer attitudes, purchase intentions, and muting behavior. Three essays provide insights into the relevant underlying mechanisms and boundary conditions that can influence the relationship between the focal advertising strategies and consumer behavior. The findings of this research contribute to the research stream that investigates the effectiveness of advertising strategies
Wallin, Clas, und Sara Wisseng. „Konsten att förmedla online-annonser : En studie om vilken typ av online-annonser som används för att nå ut till internetanvändare på ett mindre påträngande sätt“. Thesis, Södertörns högskola, Institutionen för samhällsvetenskaper, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-31873.
Der volle Inhalt der QuelleIntrusive and annoying ads have become increasingly common on the internet, which has led to that consumers have a more negative attitude to online ads. Thus, using softwares for blocking ads have lately become more common. This has led to reductions in advertising revenues for companies that use web-based marketing which have forced them to customize their ads to the consumers in order to keep the business profitable. The aim of this paper is to examine what type of online ads that is used to reach out to internet users in a less intrusive way and to see their opinion about adblockers. From a consumer perspective the study examines the view of the consumer on this development and if they fulfil their purpose. The thesis has a triangular approach with semi-structured interviews that is strengthened and compared with a quantitative questionnaire. The conclusion of the research have showed that native advertising is the most effective ad format to reach out to consumers in a more acceptable manner. At the same time more companies that are using online ads choose to introduce paywalls on their webpages where consumers on the internet are forced to deactivate their adblockers, to be denied the content or to pay to gain access to it.
Absillis, Eline. „How Can Event Companies Use Facebook’s Ad Manager to Optimise the Click-Through-Rates of their Native Instagram Ads?“ Thesis, KTH, Skolan för datavetenskap och kommunikation (CSC), 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-192320.
Der volle Inhalt der QuelleMarknadsförare har insett att ett överflöd av potentiella kunder kan nås via Facebook-reklam. Även om Instagram är ett förhållandevis nytt företag kommer det snabbt ikapp Facebooks framgång med sina integrerade annonser. Trots detta finns det en brist i mängden akademisk litteratur som undersöker användningen av dem. Denna avhandling syftar till att förbättra detta genom att bidra till den akademiska diskursen kring Instagram-annonser. Shownight, ett PR-företag för live-events, hade ännu inte annonserat på Instagram. Med hjälp av så kallad split-testing hade denna avhandling som syfte att ta reda på vilka annonsfunktioner som genererar högst klickfrekvens. Testerna genomfördes genom Facebooks ad manager, och även om det är ett unikt verktyg med både fördelar och nackdelar var det effektivt för split-test-annonser i den här studien. Resultaten från denna studie visade att Instagram är en lämplig plattform för att göra reklam för live-evenemang på. Resultaten visade att inriktning på lookalikes samt behaviour resulterar i högst klickfrekvens. Video med fyra hashtags med inriktning på lookalikes, och bild med upp till tre hashtags för behaviour var de bästa annonskombinationerna. Annonserna bör även ha någon form av call-to-action. Studien är begränsad demografiskt och till Shownights publik och reklaminnehåll. Även Facebooks ad manager har begränsningar som en split-testing-platform när det gäller att annonsera jämnt över den givna publiken
Sjöbro, Linus. „Annonsspårning för digitala medier : En systemjämförelse för uppföljning av annonskonvertering hos Facebook-annonser“. Thesis, Mittuniversitetet, Institutionen för informationssystem och –teknologi, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:miun:diva-37296.
Der volle Inhalt der QuelleFacebook är idag världens största annonsplattform vilket gör det strategiskt smart för företag att annonsera sin produkt eller sina tjänster på plattformen. Att följa upp resultatet av dessa annonser är för företagen en viktig parameter för att veta om den annonserade målgruppen är rätt. Syftet med detta arbete var att undersöka om ett eget system för mobilapplikationer hos företaget Leeroy kan utvecklas för uppföljning av annonskonverteringar hos Facebook-annonser och hur Facebooks egna system implementeras och om andra system går att använda. Utifrån detta syfte kunde ett antal mål fastställas som alla kunde besvaras. Utifrån en förstudie kunde information insamlas om hurvida en egen lösning går att tillämpa. Vilket resulterat i svaret nej, det är idag inte möjligt att utveckla en egen lösning. Genom förstudiens resultat kan en rekommenderad lösning presenteras där Facebooks system rekommenderas utifrån en jämförelse mellan Facebook och Google Firebase. Denna rekommenderade lösning har resulterat i en implementationsguide som Leeroy kan använda för att implementera Facebook SDK i sin applikationsportfölj baserat på React Native.
Andersson, Andreas, und Henrik Ottehall. „Rekommendationssystem för riktad annonsering : En studie av innehållsbaserad rekommendation i system med användare, element och annonser kopplade till en gemensam uppsättning diskreta metadata“. Thesis, Tekniska Högskolan, Högskolan i Jönköping, JTH, Datateknik och informatik, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-37403.
Der volle Inhalt der QuelleSheffield, Kathryn Jane, und kathryn sheffield@dpi vic gov au. „Multi-spectral remote sensing of native vegetation condition“. RMIT University. Mathematical and Geospatial Sciences, 2009. http://adt.lib.rmit.edu.au/adt/public/adt-VIT20091110.112816.
Der volle Inhalt der QuelleGodden, Lee, und n/a. „Nature as Other: The Legal Ordering of the Natural World: Natural Heritage Law and Its Intersection With Property Law and Native Title“. Griffith University. Griffith Law School, 2000. http://www4.gu.edu.au:8080/adt-root/public/adt-QGU20050831.095124.
Der volle Inhalt der QuelleCassey, Phillip, und n/a. „Comparative Analyses of Successful Establishment Among Introduced Land Birds“. Griffith University. Australian School of Environmental Studies, 2002. http://www4.gu.edu.au:8080/adt-root/public/adt-QGU20030915.094001.
Der volle Inhalt der Quellecom, stephen robson@bigpond, und Stephen Robson. „Rethinking Mabo as a clash of constitutional languages“. Murdoch University, 2006. http://wwwlib.murdoch.edu.au/adt/browse/view/adt-MU20070207.131859.
Der volle Inhalt der QuelleGaskin, Sharyn, und sharyn gaskin@flinders edu au. „Rhizoremediation of hydrocarbon contaminated soil using Australian native grasses“. Flinders University. Medicine, 2009. http://catalogue.flinders.edu.au./local/adt/public/adt-SFU20090820.111303.
Der volle Inhalt der QuelleHarford, Andrew James, und andrew harford@rmit edu au. „The characterisation of Australian freshwater fish immune systems and their response to immunomodulators“. RMIT University. School of Medical Science, 2005. http://adt.lib.rmit.edu.au/adt/public/adt-VIT20060307.171411.
Der volle Inhalt der QuelleIngram, Brett A. „Rearing juvenile Australian native percichthyid fish in fertilised earthen ponds“. Connect to this title online, 2001. http://tux.lib.deakin.edu.au/adt-VDU/public/adt-VDU20050418.172221/.
Der volle Inhalt der QuelleReiter, Noushka Hedy, und noushka reiter@dse vic gov au. „Borya mirabilis steps in the recovery of a critically endangered Australian native plant“. RMIT University. Applied Sciences, 2009. http://adt.lib.rmit.edu.au/adt/public/adt-VIT20090227.160625.
Der volle Inhalt der QuelleWallace, Richard Paul, und n/a. „Effects of trees on temperate native pasture productivity“. University of Canberra. Applied Science, 1999. http://erl.canberra.edu.au./public/adt-AUC20061113.160245.
Der volle Inhalt der Quelleau, j. morrison@murdoch edu, und Judith Ellen Morrison. „Independent scholarly reporting about conflict interventions: negotiating aboriginal native title in south Australia“. Murdoch University, 2007. http://wwwlib.murdoch.edu.au/adt/browse/view/adt-MU20080904.141252.
Der volle Inhalt der QuelleRobson, Stephen William. „Rethinking Mabo as a clash of constitutional languages /“. Access via Murdoch University Digital Theses Project, 2006. http://wwwlib.murdoch.edu.au/adt/browse/view/adt-MU20070207.131859.
Der volle Inhalt der QuelleSraml, Michaela, und n/a. „Molecular systematics of the native Australian waterfowl (Aves: Anseriformes)“. University of Canberra. Resource, Environmental & Heritage Sciences, 1994. http://erl.canberra.edu.au./public/adt-AUC20061113.155232.
Der volle Inhalt der QuelleFletcher, Rebecca, und fletcherette@hotmail com. „The child in nature“. RMIT University. Education, 2006. http://adt.lib.rmit.edu.au/adt/public/adt-VIT20070418.102156.
Der volle Inhalt der Quellemy, marina@umt edu, und Marina Hassan. „Parasites of native and exotic freshwater fishes in the south-west of Western Australia“. Murdoch University, 2008. http://wwwlib.murdoch.edu.au/adt/browse/view/adt-MU20090720.141418.
Der volle Inhalt der QuelleChua, Kui Hong, und kuihongchua@hotmail com. „Studies on Andrographis paniculata (Burm. f.) Nees (HDM 15) A Medicinal Native Plant of Brunei Darussalam“. RMIT University. Health Sciences, 2007. http://adt.lib.rmit.edu.au/adt/public/adt-VIT20080703.112512.
Der volle Inhalt der QuelleTarrant, Valerie M., und valerie tarrant@deakin edu au. „Melbourne's indigenous plants movement: The return of the natives“. Deakin University. School of History, Heritage and Society, 2005. http://tux.lib.deakin.edu.au./adt-VDU/public/adt-VDU20061207.113857.
Der volle Inhalt der QuelleBunny, F. „The biology, ecology and taxonomy of Phytophthora citricola in native plant communities in Western Australia /“. Access via Murdoch University Digital Theses Project, 1996. http://wwwlib.murdoch.edu.au/adt/browse/view/adt-MU20061122.122739.
Der volle Inhalt der QuelleBunny, Felicity J. „The biology, ecology and taxonomy of Phytophthora citricola in native plant communities in Western Australia“. Murdoch University, 1996. http://wwwlib.murdoch.edu.au/adt/browse/view/adt-MU20061122.122739.
Der volle Inhalt der QuelleFatahi, Behzad. „Modelling of influence of matric suction induced by native vegetation on sub-soil improvement“. Access electronically, 2007. http://www.library.uow.edu.au/adt-NWU/public/adt-NWU20080606.123036/index.html.
Der volle Inhalt der Quelleau, mlilith@iprimus com, und Maggie Peck-Yoke Lilith. „Do pet cats (Felis catus) have an impact on species richness and abundance of native mammals in low-density Western Australian suburbia?“ Murdoch University, 2007. http://wwwlib.murdoch.edu.au/adt/browse/view/adt-MU20070316.204121.
Der volle Inhalt der QuelleMunyenyembe, F. E., und n/a. „Bird density and species richness in suburban Canberra, Australia : relationships with street vegetation, age of suburb and distance from bird source areas of native vegetation“. University of Canberra. Applied Science, 1985. http://erl.canberra.edu.au./public/adt-AUC20061027.115542.
Der volle Inhalt der QuelleNumata, Mihoko, und n/a. „Cytochrome P450 activity and pollutant exposure in New Zealand native birds“. University of Otago. School of Pharmacy, 2006. http://adt.otago.ac.nz./public/adt-NZDU20070504.141101.
Der volle Inhalt der QuellePaini, Dean. „The impact of the European honey bee (Apis mellifera) on Australian native bees“. University of Western Australia. School of Animal Biology, 2004. http://theses.library.uwa.edu.au/adt-WU2004.0022.
Der volle Inhalt der QuelleMoiseeva, Vera. „Caractérisation de l'état oligomérique du transporteur mitochondrial ADP/ATP dans des membranes natives“. Thesis, Grenoble, 2012. http://www.theses.fr/2012GRENY018.
Der volle Inhalt der QuelleThe transport of small molecules through the inner mitochondrial membrane is essential in eukaryotic metabolism and is selectively controlled by a family of integral membrane proteins, the Mitochondrial Carrier Family (MCF). The ADP/ATP carrier (AAC), which is responsible for the import of ADP to the matrix of mitochondria and the export of newly synthesized ATP toward the cytosol, is the best-known and characterized MCF member. Although its structure sheds light on several aspects of the carrier activity, additional investigations are still required to decipher the whole transport mechanism, to understand the specificity and to characterize the controversial oligomeric state of the protein. For many years, based on studies mainly carried on detergent solubilized AAC the general consensus has been in favor of a dimeric organization of the carrier. The AAC three-dimensional structure, monomeric, broke this dogma. In order to get a precise insight into the in vivo oligomeric organization of AAC we combined several approaches. Fluorescence resonance energy transfer (FRET) measurements were performed directly on mammalian and E.coli cells expressing AAC labeled with several types of FRET probes. In parallel, different functional assays were established to control the state of the mitochondria in these cells and the transport activity of these AAC fusions. Lastly, measurements of the respiration rate coupled to the titration of the inhibitory effect of carboxyatractyloside on isolated rat liver mitochondria were used to investigate the organization of AAC in native mitochondria within two regimes of oxidative phosphorylation. Taken together the results described herein revealed that 1) AAC can function mechanistically as a monomer, 2) the organization of AAC in native membranes might be related to the state of the mitochondria and be involved in regulation
HUNTER, Andrew, und a. hunter@ecu edu au. „Philosophical Justification and the Legal Accommodation of Indigenous Ritual Objects; an Australian Study“. Edith Cowan University. Community Services, Education And Social Sciences: School Of International, Cultural And Community Studies, 2006. http://adt.ecu.edu.au/adt-public/adt-ECU2006.0029.html.
Der volle Inhalt der QuelleBrice, Norria Marie. „The Acute Coronary Syndrome Experience among Native American Adults in Northern Arizona“. Diss., The University of Arizona, 2016. http://hdl.handle.net/10150/612608.
Der volle Inhalt der QuelleOliveira, Catarina Chemetova Cravo Branco. „Valorisation of forest biomass side-streams in add value green products for horticultural industry“. Doctoral thesis, ISA, 2020. http://hdl.handle.net/10400.5/21210.
Der volle Inhalt der QuelleHorticulture industry uses peat as the main constituent in growing media formulations due to its ability to support efficient plant production. However, peat is a non-renewable resource at its actual extraction rate, and environmental issues associated with greenhouse gases emission from peat harvest raised peatland ecosystem conservation awareness through environmental initiatives, organizations and politics worldwide, limiting its use. There has been an increasing demand for environmentally friendly peat alternatives focused on locally available, organic and renewable materials from industrial side-streams, mainly wood-based and forest biomass. Therefore, woody raw-materials physical, chemical and biological properties are important to determinate further pre-treatment identification and choice. This work evaluates bark-based growing media suitability from non-native forest species in Mediterranean region, Acacia melanoxylon – residual biomass from invasive species control – and Eucalyptus globulus – a pulpwood industrial waste-stream. Ageing, a zero-waste treatment, allowed A. melanoxylon mature bark to effectively replace half of container medium volume as peat alternative. Low-temperature hydrothermal treatment, a faster process, enabled E. globulus bark to substitute quarter container medium volume, ensuring equal plant performance as commercial material. Both raw-materials sieve size manipulation promoted its incorporation as aeration growing media component. Given the wood-based raw-materials nature, Nitrogen amendment should be provided according to plant and cultivation system’s needs. Furthermore, by replacing the ‘end-of-life’ biomass material into new potential horticultural products, circular economy approach was applied throughout this study. Thus, A. melanoxylon juvenile bark extracts phytotoxic effect showed a promising non-synthetic and natural bio-herbicide for weed control. In response to the potential circularity of invasive species biomass resources into add-value horticultural products, the present study outcome underlines Acacia species biomass commercial valorisation as alternative management tool to support the costs of control, avoiding the potential risk of conflict between economic exploitation and negative environmental impact
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Hirsch, Robb Young, und n/a. „Kindling tikanga environmentalism : the common ground of native culture and democratic citizenship“. University of Otago. Department of Geography, 1997. http://adt.otago.ac.nz./public/adt-NZDU20070530.150425.
Der volle Inhalt der QuelleSmith, Keith I. „The commandants : the leadership of the Natal native contingent in the Anglo-Zulu war“. University of Western Australia. School of Humanities, 2005. http://theses.library.uwa.edu.au/adt-WU2006.0003.
Der volle Inhalt der QuelleKirkham, Georgina Katharine. „Creating art or vexing nature? : ethics and the manipulation of nature, a critical study of arguments from Nature“. University of Western Australia. Philosophy Discipline Group, 2008. http://theses.library.uwa.edu.au/adt-WU2008.0163.
Der volle Inhalt der QuelleCleary, Alison. „Keeping up with the "digital natives"“. The University of Waikato, 2008. http://adt.waikato.ac.nz/public/adt-uow20080310.202344/index.html.
Der volle Inhalt der QuelleHerne, Stephen Charles. „A jurisprudence of difference : the denial of full respect in the Australian law of native title“. University of Western Australia. Law School, 2009. http://theses.library.uwa.edu.au/adt-WU2008.0262.
Der volle Inhalt der Quelleau, Vicvang@yahoo com, und Robert Daniel Victorin-Vangerud. „Facing Nature: The Infinite in the Flesh“. Murdoch University, 2006. http://wwwlib.murdoch.edu.au/adt/browse/view/adt-MU20061019.130930.
Der volle Inhalt der QuelleVictorin-Vangerud, Robert Daniel. „Facing nature : the infinite in the flesh /“. Access via Murdoch University Digital Theses Project, 2004. http://wwwlib.murdoch.edu.au/adt/browse/view/adt-MU20061019.130930.
Der volle Inhalt der QuelleKing, Narelle Gaye, und n/a. „Tourism Based on Reintroductions of Threatened Mammals: Achieving Positive Conservation Outcomes“. Griffith University. School of Environmental and Applied Science, 2006. http://www4.gu.edu.au:8080/adt-root/public/adt-QGU20070212.113043.
Der volle Inhalt der QuelleHorsnell, Tara Kathleen. „Quantifying thresholds for native vegetation to salinity and waterlogging for the design of direct conservation approaches“. University of Western Australia. School of Environmental Systems Engineering, 2009. http://theses.library.uwa.edu.au/adt-WU2009.0082.
Der volle Inhalt der QuelleLee, Alex C., und alexanderlee@aapt net au. „Utilising airborne scanning laser (LiDAR) to improve the assessment of Australian native forest structure“. The Australian National University. Fenner School of Environment and Society, 2008. http://thesis.anu.edu.au./public/adt-ANU20090127.222600.
Der volle Inhalt der QuelleAnderson, Robyn Lisa, und n/a. „The decolonisation of culture, the trickster as transformer in native Canadian and Maori fiction“. University of Otago. Department of English, 2003. http://adt.otago.ac.nz./public/adt-NZDU20070508.145908.
Der volle Inhalt der QuelleMason, Tanya J. „Impacts of plant invaders and management techniques on native communities ecological and social perspectives at regional and global levels /“. Access electronically, 2006. http://www.library.uow.edu.au/adt-NWU/public/adt-NWU20070313.162425/index.html.
Der volle Inhalt der QuelleWorth, David John. „Reconciliation in the forest? : an exploration of the conflict over the logging of native forests in the south west of Western Australia“. Murdoch University, 2004. http://wwwlib.murdoch.edu.au/adt/browse/view/adt-MU20040804.161830.
Der volle Inhalt der QuelleLuyen, Pham Phuong, und n/a. „An investigation of the difficulties experienced by non-native speakers of English in academic listening“. University of Canberra. Education, 1991. http://erl.canberra.edu.au./public/adt-AUC20060818.163103.
Der volle Inhalt der QuelleFinnane, Gabrielle. „Second nature : artifice and history in film /“. View thesis View thesis, 1996. http://library.uws.edu.au/adt-NUWS/public/adt-NUWS20030909.115616/index.html.
Der volle Inhalt der QuellePehcevski, Jovan, und jovanp@cs rmit edu au. „Evaluation of Effective XML Information Retrieval“. RMIT University. Computer Science and Information Technology, 2007. http://adt.lib.rmit.edu.au/adt/public/adt-VIT20080104.142709.
Der volle Inhalt der QuelleBarratt, David, und n/a. „Movement patterns and prey habits of house cats felis catus (l.) in Canberra, Australia“. University of Canberra. Resource, Environmental & Heritage Sciences, 1995. http://erl.canberra.edu.au./public/adt-AUC20060607.160345.
Der volle Inhalt der QuelleJay, Grace Mairi McIntyre. „Symbolic order and material agency a cultural ecology of native forest remnants on Waikato dairy farms /“. Connect to this title online, 2004. http://adt.waikato.ac.nz/public/adt-uow20060125.120921/.
Der volle Inhalt der Quelle