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1

Voell, Stéphane. „Oath of Memory: The Taking of Oaths on Icons in Svan Villages of Southern Georgia“. IRAN and the CAUCASUS 17, Nr. 2 (2013): 153–69. http://dx.doi.org/10.1163/1573384x-20130203.

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In the late 1980s, Georgian Svans were first resettled from the highlands of Svaneti to a rather plain region in the south. The resettlement took place because of natural disasters in the 1980s and continued thereafter because of economic problems. In their new environment the Orthodox Svans regularly perform oaths on icons and swear to stand together and to respect their “traditions”. Oaths on icons are an important constituent of the Svan traditional law. In so called “Free Svaneti”, the oath of unity was until the 19th century an important vow of solidarity. The local segmentary society managed to resist being incorporated into neighbouring principalities and Tsarist Russia. But while the oath of unity in “Free Svaneti” was performed to bind people together in an autonomous region with no central executive, today, in Southern Georgia, the oath binds the people to a mythologised Svaneti. It ties them to a nostalgic conception of their Svan homeland.
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2

Chichinadze, Nino. „Precious metal revetments on Georgian medieval painted icons: some observations on a devotional practice“. Caucasus Journal of Social Sciences 1, Nr. 1 (10.11.2023): 259–79. http://dx.doi.org/10.62343/cjss.2008.13.

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The embellishment of sacred images with precious metal was a widespreadreligious practice throughout the Byzantine world over manycenturies. The cladding of Christian images in precious metal has longbeen an act of piety on the part of the faithful, representing theirgratitude to their heavenly protectors for performed assistance.Georgian medieval icons encased in revetments of precious metal thatcarry their donors’ supplicatory inscriptions, throw additional light onthe ways in which such icons were used and venerated.
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3

Nakhutsrishvili, Luka. „Peasant Oaths, Furious Icons and the Quest for Agency: Tracing Subaltern Politics in Tsarist Georgia on the Eve of the 1905 Revolution. Part II: Agents and Items of (Counter)Insurgent Political Theology on the Imperial Borderland“. Praktyka Teoretyczna 39, Nr. 1 (22.05.2021): 43–72. http://dx.doi.org/10.14746/prt2021.1.3.

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This two-part transdisciplinary article elaborates on the autobiographical account of the Georgian Social-Democrat Grigol Uratadze regarding the oath pledged by protesting peasants from Guria in 1902. The oath inaugurated their mobilization in Tsarist Georgia in 1902, culminating in full peasant self-rule in the “Gurian Republic” by 1905. The study aims at a historical-anthropological assessment of the asymmetries in the alliance formed by peasants and the revolutionary intelligentsia in the wake of the oath as well as the tensions that crystallized around the oath between the peasants and Tsarist officials. In trying to recover the traces of peasant politics in relation to multiple hegemonic forces in a modernizing imperial borderland, the article invites the reader to reconsider the existing assumptions about historical agency, linguistic conditions of subjectivity, and the relationship between politics and the material and customary dimensions of religion. The ultimate aim is to set the foundations for a future subaltern reading of the practices specific to the peasant politics in the later “Gurian Republic”. The second part of the article delves into Uratadze’s account of the aftermath of the inaugural oath and the conflicts it triggered between peasants, intelligentsia and the Tsarist administration.
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Chichinadze, Nino. „Fresco-Icons on Façades of Churches in Upper Svaneti (Georgia)“. Kadmos 6 (2014): 50–94. http://dx.doi.org/10.32859/kadmos/6/50-94.

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The present article focuses on exterior mural decoration imitating icons, which are placed on the south facades of the Church of the Archangels in Iprari and St. George church in Ipkhi (Upper Svaneti), dating from the 13th century. The iconography of these fresco-icons constituting the Deesis is interpreted as a visual reference to the chancel barrier. The facade murals discussed in the article play a role in the complex relations between individual parts of the Christian church. The templon imagery, intended for those for whom the sanctuary is not accessible, is a liminal marker. I argue that the facade fresco-icons depicting the Deesis function as templon imagery addressing the space in front of them.
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5

CHICHINADZE, Nina. „Icons as Symbols of Power in Medieval Georgia“. Le Muséon 122, Nr. 3 (31.12.2009): 405–22. http://dx.doi.org/10.2143/mus.122.3.2045876.

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6

Cannon, Mae Elise, und Kevin Vollrath. „Spiritual Synchronicity: Icon Veneration in Evangelical and Orthodox Religious Practices in the 21st Century“. Religions 12, Nr. 7 (24.06.2021): 463. http://dx.doi.org/10.3390/rel12070463.

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Much scholarship in the dialogue between evangelical and Orthodox believers focuses on doctrinal compatibility. This article contributes to that literature by giving an example of a spiritual practice (icon veneration) that creates additional space for ecumenical dialogue and unity. Some US-evangelicals in the 21st century have incorporated the use of icons into their personal faith practices. Icon veneration is ripe with ecumenical potential for evangelical–Orthodox relations because of its prominence in Orthodox communions while at the same time appealing to a growing number of evangelicals. This article considers three sites of evangelical icon use in turn: the Evangelical Baptist Church of Georgia (EBCG), Icons of Black Saints, and an evangelical ministry called “Heart of the Artist”. Each site adopts a slightly unique understanding of icons that may appeal to evangelical believers. Although Orthodox and evangelical believers may understand theologies of icon veneration differently, the emergence of icon veneration among evangelicals remains a spiritual synchronicity, and ought to be recognized as such. Evangelicals continue to receive the gift of icon veneration from their Orthodox siblings in ways in line with the EBCG, Black Orthodox icons, and Heart of the Artist, so icon veneration has potential to further resource ecumenical dialogue.
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7

Nakashidze, Malkhaz. „2019 global review of constitutional law: Georgia“. International Journal of Constitutional Law 18, Nr. 2 (Juli 2020): 596–604. http://dx.doi.org/10.1093/icon/moaa035.

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8

Saenkova, Elena. „A Newfound Icon “Sophia the Wisdom of God with Miracle-Working Icons of the Mother of God” of the Late 17th — Early 18th Century: Aspects of the Iconographic Programme“. ISTORIYA 12, Nr. 5 (103) (2021): 0. http://dx.doi.org/10.18254/s207987840015810-0.

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The article discusses the unique theological programme of an icon painted in the town of Vologda at the turn of the 17th to the 18th century. The icon combines the image of Sophia the Wisdom of God with the miraculous icons of the Mother of God: “The Lamenting Virgin”, “Our Lady of Georgia”, “The Virgin Eleousa” and “Our Lady of the Kievan Caves”. The image of Sophia the Wisdom of God has a number of significant differences from the classical iconography that became widespread in the Russian art of the 16th and 17th centuries: there is no image of Jesus Christ and the figure of the fiery-faced angel is inscribed as “IC XC”. The study of this icon provides new information for the interpretation of the theme of Sophia the Wisdom of God in Russian culture of the 17th — 18th century.
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9

D. Ioseliani, G. Balarjishvili, N. Kalabegashvili, N. Nonikashvili, L. Samkharadze und I. Javakhishvili. „Adsorptive removal of zinc icons from aqueous solutions in the presence of Georgia minerals“. World Journal of Advanced Research and Reviews 22, Nr. 3 (30.06.2024): 438–44. http://dx.doi.org/10.30574/wjarr.2024.22.3.1701.

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The article represents the new chemically active natural minerals of Georgia – travertine and limestone. In this work, for the first time there have been studied adsorptive properties of the mentioned minerals in the process of aqueous solution purification from zinc ions. Materials under study are represented by unprocessed forms of travertine and limestone. Factors having an impact on sorption capacity of these minerals are analyzed based on the experiments. The dependence of degree of adsorption and adsorptive capacity on adsorbent dosage, time contact, adsorbate concentration and solution pH has been studied. Optimum conditions for aqueous solution purification from zinc ions have been selected. Under the mentioned conditions, the maximum efficiency of degree of adsorption and adsorptive capacity has been 89,8% and 29 mg/g for travertine and 82% and 28 mg/g for limestone.
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10

Sukina, Liudmila B. „GEORGIAN ICON OF OUR LADY. TRAVELING SHRINE IN RUSSIA OF THE 17TH CENTURY“. RSUH/RGGU Bulletin. "Literary Theory. Linguistics. Cultural Studies" Series, Nr. 5 (2020): 57–70. http://dx.doi.org/10.28995/2686-7249-2020-5-57-70.

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11

Eseeva, O. V. „Veneration of the miraculous icon of Our Lady of Georgia during the plague of 1654 in Moscow“. Russian Journal of Church History 3, Nr. 1 (09.03.2022): 81–98. http://dx.doi.org/10.15829/2686-973x-2022-82.

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The article discusses the miracles of healing from the plague in Moscow in the middle of the XVII century, attributed to the Mother of God of Georgia. The circumstances of bringing icon to Moscow are analyzed, the sources talking about the most famous miracle that occurred from the shrine in the city are compared. The author assesses the significance of the miracles that occurred in Moscow stricken by the plague in the distribution of lists from the icon, including those famous as miraculous. The fate of the icon after returning from Moscow, its stay in the churches of Arkhangelsk and Kholmogor in fulfillment of the desire of believers to pray to the miraculous image is briefly analyzed.
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12

Eseeva, O. V. „Veneration of the miraculous icon of Our Lady of Georgia during the plague of 1654 in Moscow“. Russian Journal of Church History 3, Nr. 1 (09.03.2022): 81–98. http://dx.doi.org/10.15829/2686-973x-2022-82.

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The article discusses the miracles of healing from the plague in Moscow in the middle of the XVII century, attributed to the Mother of God of Georgia. The circumstances of bringing icon to Moscow are analyzed, the sources talking about the most famous miracle that occurred from the shrine in the city are compared. The author assesses the significance of the miracles that occurred in Moscow stricken by the plague in the distribution of lists from the icon, including those famous as miraculous. The fate of the icon after returning from Moscow, its stay in the churches of Arkhangelsk and Kholmogor in fulfillment of the desire of believers to pray to the miraculous image is briefly analyzed.
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13

Tabeshadze, Nino. „The Development of “Enemy Icon” in Speeches of Policy-Makers: Russian Speeches Concerning the War of August 2008“. European Journal of Humanities and Social Sciences 2, Nr. 1 (07.01.2022): 1–8. http://dx.doi.org/10.24018/ejsocial.2022.2.1.197.

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Words can be sharper than bullets. That is why the speeches of politicians are especially important. Language of hatred can be used as a strategic weapon for downgrading the enemy and for building up the desired narrative template followed by whole society. The article focuses on the development of enemy icon with the help of the hated language. Research is based on the content analysis of the speeches made by Russian policy-makers after the war of August 2008 concerning Georgia. The article analyzes the content of high rank Russian policy-makers in order to draw general conclusions of the language of hatred used in speeches of policy-makers. Given sampling was chosen considering the influence of the speech authors in target society as they define how the historic events are perceived by the society. As a result, the article offers step by step explanation of speech building where one can see particular interest hidden behind certain words and sentences.
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14

Chkhaidze, Viktor. „New Findings ofPectoral Crosses on the Territory of Historical Alania (II)“. Vestnik Volgogradskogo gosudarstvennogo universiteta. Serija 4. Istorija. Regionovedenie. Mezhdunarodnye otnoshenija, Nr. 6 (Dezember 2023): 183–90. http://dx.doi.org/10.15688/jvolsu4.2023.6.14.

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Introduction. One of the material evidences of the Christianization of the territory of historical Alania (the east of the Krasnodar Territory – the northern regions of Chechnya) in the period from the 10th to the beginning of the 13th centuries is the data of staurography: the finds of crosses-encolpia, pectoral crosses, crosses-quadrifolia. The study of this category of finds allows us to consider the features and chronology of the process of Christianization of the population of the largest state in the North Caucasus in the Middle Ages, to study more closely the historical and social portrait of ordinary members of the Christian community of Alania and its elite. Methods. As a result of the messianic activity of Byzantium, which led to the baptism of the Alans at the beginning of the 10th century, as well as the establishment of the Alan Diocese (914), objects of small Christian plastics – crosses of provincial Byzantine as well as ancient Russian origin – are becoming widespread on the territory of Alania. And already with the spread of Christianity in the local Alan environment there are imitative and imitation types of crosses that are not found outside the North Caucasus. To date, more than 125 different crosses are known on the territory of Alania. Analysis. To this case, we can add the finds of five more interesting specimens found in recent years in the eastern regions of the Krasnodar Krai, the south of the Stavropol Krai, the Republic of Karachay-Cherkessia. The first quadrifolia cross (fig. 1, 1) is a reverse leaf with the image of an unknown Holy Warrior (St. George?), dating from the second half of the 11th – 12th centuries. Such quadrifolia crosses (including two direct analogies) are known on the territory of Alania, originally imported from the urban craft centers of the Asia Minor provinces of Byzantium or Western Georgia, or could be made according to imported prototypes by local (or visiting) craftsmen. The four following crosses indicate the links between Alania and Ancient Russia. Two crosses (fig. 1, 2–3) – with three-part endings and a rhombic middle cross, one cross has traces of manufacturing defects – the right blade is not completely cast. These crosses were brought from the territory of the Old Russian state, where they are quite widespread and date back to the 11th – 12th century abroad. They are found on the territory of Latvia, Bulgaria and Romania, where they were also imported. The fourth cross (fig. 1, 4) is equi-pointed with rectangular branches. Similar crosses are known in the territory of Ancient Russia, from where they also came to the North Caucasus, where imitative crosses were made. They date from the end of the 11th – beginning of the 12th centuries. The fifth cross (fig. 1, 5) – with a square central part. Such crosses are widely found in many regions of Kievan Rus, but in the territory of the North Caucasus they were imported. Results. The considered finds of crosses complement the body of small Christian plastic products of the 11th – 13th centuries of ancient Russian origin, represented on the territory of Alania by crosses-encolpions, cast icons and coils. The presented finds of crosses not only add to the evidence of Christianization of Alania in the 11th – 12th centuries, but also indicate close trade, religious and ethno-cultural contacts of the population of the North Caucasus with the Asia Minor provinces of Byzantium, Georgia and Ancient Russia.
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15

Smith, Melody, Anqi Dai, Guido Ghilardi, Kimberly Amelsberg, Sean M. Devlin, Raymone Pajarillo, John B. Slingerland et al. „The Intestinal Microbiota Correlates with Response and Toxicity after CAR T Cell Therapy in Patients with B-Cell Malignancies“. Blood 138, Supplement 1 (05.11.2021): 253. http://dx.doi.org/10.1182/blood-2021-153945.

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Abstract Introduction: Cellular immunotherapy with CD19-targeted chimeric antigen receptor (CAR) T cells has provided new therapeutic options for patients with high-risk hematologic malignancies. Following this therapy, patients may experience disease relapse or CAR-mediated toxicity due to cytokine release syndrome (CRS) or immune effector cell-associated neurotoxicity syndrome (ICANS). Recent studies have confirmed that the intestinal microbiome can modulate the anti-tumor immune response to chemotherapy, immune checkpoint blockade, graft-versus-host disease after allogeneic hematopoietic cell transplantation, and adoptive cellular therapy. The contribution of the intestinal microbiome on the function of CAR T cells in vivo both with respect to their anti-tumor function and their propensity to induce toxicities is not known. Hence, in a multi-center study we analyzed the association between clinical outcomes and (1) antibiotic exposure prior to CAR T cell infusion and (2) the composition and diversity of the fecal microbiome. Methods and Results: We retrospectively collected clinical data and antibiotic exposures from patients with acute lymphoblastic leukemia (ALL, n=91) and non-Hodgkin lymphoma (NHL, n=137) treated with investigational or commercial CD19 CAR T cells at Memorial Sloan Kettering Cancer Center (MSK) and the University of Pennsylvania (Penn). We considered any antibiotic exposure between day -30 and the day of CAR T cell infusion. We focused our analysis on anaerobe-targeting antibiotics used in the setting of neutropenic fever: piperacillin-tazobactam, imipenem-cilastatin, and meropenem (here referred to as "P-I-M"). We found that forty-seven (20.6%) of 228 patients were exposed to P-I-M in the four weeks before CAR T cell infusion. Patient characteristics at the time of CAR T cell infusion were similar between the P-I-M-exposed and not-exposed groups, although a worse performance status was observed in patients with NHL treated with P-I-M. We found that overall survival (OS) was significantly decreased following CAR T cell infusion in patients exposed to P-I-M (Fig 1A; OS HR, 2.58; 95% CI, 1.68 - 3.98; p= <0.001). A subgroup analysis of the patients with NHL also demonstrated decreased OS associated with P-I-M exposure whether the costimulatory domain was CD28 or 4-1BB (data not shown). Next, we queried whether patients exposed to P-I-M had more aggressive disease. We evaluated potential confounders for the findings in uni- and multi-variable models. Importantly, exposure to P-I-M remained a strong predictor of decreased OS (HR, 2.58; 95% CI, 1.55 - 4.3; p= <0.001) (Table 1). Exposure to P-I-M was also associated with increased ICANS (p= 0.023) but not CRS (p= 0.058) in patients in the combined NHL and ALL cohort as well as in patients with NHL (CRS: p= 0.154, ICANS: p= 0.002) (data not shown). We also prospectively collected baseline fecal samples prior to cell infusion from CD19 CAR T cells recipients (n=48) at MSK and Penn. Samples were submitted for 16S RNA sequencing of the V4-V5 region on the Illumina MiSeq platform and the amplicon sequence variants (ASVs) were annotated according to the NCBI 16S database using BLAST. In comparison to healthy controls (n=30), we found that alpha-diversity was significantly lower in fecal samples from CAR T cell patients (p= 0.0023, Fig 1B) and the composition of fecal samples was significantly different (p= <0.001, Fig 1C). Finally, linear discriminant analysis effect size (LEfSe) identified an increased abundance of Lachnospiraceae, Ruminococcaceae, and Bacteroidaceae in patients who achieved a Day 100 complete response (CR) and those who experienced CAR-mediated toxicity (data not shown). Conclusion: Our results suggest that exposure to antibiotics, in particular P-I-M, in the four weeks before therapy was associated with worse survival. Profiling of the baseline fecal microbiome samples by 16S revealed that CD19 CAR T cell patients presented with evidence of an altered fecal microbiome as measured by lower alpha-diversity and a composition that is distinct from that of healthy controls. Finally, we identified bacterial taxa that were associated with Day 100 CR and CAR-mediated toxicity. Our findings indicate that the intestinal microbiome can affect the efficacy of CD19 CAR T cell therapy and provides a rationale to target the intestinal microbiome to improve clinical outcomes of patients treated with cellular therapies. Figure 1 Figure 1. Disclosures Smith: Janssen: Consultancy, Honoraria. Gomes: Xbiome: Current Employment. Schluter: Postbiotics Plus LLC: Other: cofounder. Park: Kura Oncology: Consultancy; BMS: Consultancy; Servier: Consultancy; Autolus: Consultancy; Curocel: Consultancy; Artiva: Consultancy; Kite Pharma: Consultancy; Amgen: Consultancy; Novartis: Consultancy; Affyimmune: Consultancy; Intellia: Consultancy; Innate Pharma: Consultancy; Minerva: Consultancy; PrecisionBio: Consultancy. Palomba: Pharmacyclics: Membership on an entity's Board of Directors or advisory committees; Kite Pharmaceuticals: Membership on an entity's Board of Directors or advisory committees. Jain: Targeted Healthcare Communications: Consultancy; Bristol Myers Squibb: Other: for advisory board participation; CareDx: Other: for advisory board participation; CTI Biopharma: Research Funding; Syneos Health: Research Funding. Pennisi: Gilead Sciences: Consultancy. Perales: Miltenyi Biotec: Honoraria, Other; Novartis: Honoraria, Other; Omeros: Honoraria; NexImmune: Honoraria; Bristol-Myers Squibb: Honoraria; Merck: Honoraria; Celgene: Honoraria; Takeda: Honoraria; Kite/Gilead: Honoraria, Other; Medigene: Honoraria; Nektar Therapeutics: Honoraria, Other; Cidara: Honoraria; Servier: Honoraria; Sellas Life Sciences: Honoraria; Karyopharm: Honoraria; MorphoSys: Honoraria; Equilium: Honoraria; Incyte: Honoraria, Other. Garfall: Amgen: Honoraria; CRISPR Therapeutics: Research Funding; GlaxoSmithKline: Honoraria; Janssen: Honoraria, Research Funding; Novartis: Research Funding; Tmunity: Research Funding. Landsburg: Triphase: Research Funding; Morphosys: Membership on an entity's Board of Directors or advisory committees; Karyopharm: Membership on an entity's Board of Directors or advisory committees, Other: DSMB member; Incyte: Membership on an entity's Board of Directors or advisory committees; ADCT: Membership on an entity's Board of Directors or advisory committees; Curis: Research Funding; Takeda: Research Funding. Gerson: Kite: Consultancy; Pharmacyclics: Consultancy; Abbvie: Consultancy; TG Therapeutics: Consultancy. Svoboda: Imbrium: Consultancy; Genmab: Consultancy; Astra Zeneca: Consultancy, Research Funding; Atara: Consultancy; BMS: Consultancy, Research Funding; Adaptive: Consultancy, Research Funding; Incyte: Research Funding; Merck: Research Funding; Pharmacyclics: Consultancy, Research Funding; Seattle Genetics: Consultancy, Research Funding; TG: Research Funding. Giralt: AMGEN: Membership on an entity's Board of Directors or advisory committees; PFIZER: Membership on an entity's Board of Directors or advisory committees; BMS: Membership on an entity's Board of Directors or advisory committees; SANOFI: Membership on an entity's Board of Directors or advisory committees; CELGENE: Membership on an entity's Board of Directors or advisory committees; JAZZ: Membership on an entity's Board of Directors or advisory committees; GSK: Membership on an entity's Board of Directors or advisory committees; JENSENN: Membership on an entity's Board of Directors or advisory committees; Actinnum: Membership on an entity's Board of Directors or advisory committees. Gill: Interius Biotherapeutics: Current holder of stock options in a privately-held company, Research Funding; Novartis: Other: licensed intellectual property, Research Funding; Carisma Therapeutics: Current holder of stock options in a privately-held company, Research Funding. Rivière: FloDesign Sonics: Other: Provision of Services; Centre for Commercialization of Cancer Immunotherapy: Other: Provision of Services; Fate Therapeutics: Other: Provision of Services, Patents & Royalties; The Georgia Tech Research Corporation (GTRC): Other: Provision of Services (uncompensated); Juno Therapeutics: Patents & Royalties. Porter: Kite/Gilead: Membership on an entity's Board of Directors or advisory committees; Wiley and Sons Publishing: Honoraria; Tmunity: Patents & Royalties; Novartis: Membership on an entity's Board of Directors or advisory committees, Patents & Royalties, Research Funding; Incyte: Membership on an entity's Board of Directors or advisory committees; Janssen: Membership on an entity's Board of Directors or advisory committees; ASH: Membership on an entity's Board of Directors or advisory committees; DeCart: Membership on an entity's Board of Directors or advisory committees; Genentech: Current equity holder in publicly-traded company, Ended employment in the past 24 months; American Society for Transplantation and Cellular Therapy: Honoraria; National Marrow Donor Program: Membership on an entity's Board of Directors or advisory committees. Schuster: Abbvie: Consultancy, Research Funding; Acerta Pharma: Consultancy; AstraZeneca: Consultancy; Adaptive Biotechnologies: Research Funding; BeiGene: Consultancy; Celgene: Consultancy, Honoraria, Research Funding; DTRM: Research Funding; Genetech: Consultancy, Research Funding; Roche: Consultancy, Research Funding; Incyte: Research Funding; Juno Theraputics: Consultancy, Research Funding; Loxo Oncology: Consultancy; Merck: Research Funding; Nordic Nanovector: Consultancy; Novartis: Consultancy, Honoraria, Patents & Royalties, Research Funding; Pharmaclcyclics: Research Funding; Tessa Theraputics: Consultancy; TG Theraputics: Research Funding. Sadelain: NHLBI Gene Therapy Resource Program: Other: Provision of Services (uncompensated); Fate Therapeutics: Other: Provision of Services (uncompensated), Patents & Royalties; Atara Biotherapeutics: Patents & Royalties; Ceramedix: Patents & Royalties; Mnemo Therapeutics: Patents & Royalties; Takeda Pharmaceuticals: Other: Provision of Services, Patents & Royalties; St. Jude Children's Research Hospital: Other: Provision of Services; Juno Therapeutics: Patents & Royalties; Minerva Biotechnologies: Patents & Royalties. Frey: Novartis: Research Funding; Kite Pharma: Consultancy; Sana Biotechnology: Consultancy; Syndax Pharmaceuticals: Consultancy. Brentjens: Gracell Biotechnologies, Inc: Consultancy, Ended employment in the past 24 months; BMS: Consultancy, Patents & Royalties, Research Funding; sanofi: Patents & Royalties; Caribou: Patents & Royalties. June: AC Immune, DeCART, BluesphereBio, Carisma, Cellares, Celldex, Cabaletta, Poseida, Verismo, Ziopharm: Consultancy; Novartis: Patents & Royalties; Tmunity, DeCART, BluesphereBio, Carisma, Cellares, Celldex, Cabaletta, Poseida, Verismo, Ziopharm: Current equity holder in publicly-traded company. Pamer: Diversigen: Other: Advisory board; Bristol Myers Squibb, Celgene, Seres Therapeutics, MedImmune, Novartis and Ferring Pharmaceuticals: Honoraria. Peled: DaVolterra: Consultancy; MaaT Pharma: Consultancy; CSL Behring: Consultancy; Seres Therapeutics: Research Funding. Ruella: BMS, BAYER, GSK: Consultancy; Novartis: Patents & Royalties; AbClon: Consultancy, Research Funding; Tmunity: Patents & Royalties; viTToria biotherapeutics: Research Funding. van den Brink: WindMILTherapeutics: Honoraria; Pluto Therapeutics: Current holder of stock options in a privately-held company, Other: has consulted, received honorarium from or participated in advisory boards ; Priothera: Research Funding; Forty-Seven, Inc.: Honoraria; MagentaTherapeutics: Honoraria; GlaskoSmithKline: Other: has consulted, received honorarium from or participated in advisory boards; Ceramedix: Other: has consulted, received honorarium from or participated in advisory boards ; Merck & Co, Inc: Honoraria; Synthekine (Spouse): Other: has consulted, received honorarium from or participated in advisory boards; Kite Pharmaceuticals: Other; Amgen: Honoraria; Frazier Healthcare Partners: Honoraria; Seres: Other: Honorarium, Intellectual Property Rights, Research Fundingand Stock Options; Rheos: Honoraria; Therakos: Honoraria; Jazz Pharmaceuticals: Honoraria; Notch Therapeutics: Honoraria; Nektar Therapeutics: Honoraria; Wolters Kluwer: Patents & Royalties; Juno Therapeutics: Other; DKMS (nonprofit): Other; Pharmacyclics: Other; Da Volterra: Other: has consulted, received honorarium from or participated in advisory boards; Novartis (Spouse): Other: has consulted, received honorarium from or participated in advisory boards; Lygenesis: Other: has consulted, received honorarium from or participated in advisory boards .
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Filipová, Alžběta. „For Beauty, Nation and God“. 28 | 2018 | Discovering the Art of Medieval Caucasus (1801-1945), Nr. 27 (13.12.2018). http://dx.doi.org/10.30687/va/2385-2720/2018/27/002.

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The following paper traces the origins and increased interest in the cultural heritage of Georgia on behalf of the local intelligentsia in the 19th century. After describing the circumstances that may have led the new generation of Georgian scholars to a systematic exploration of ancient remains in the Caucasus and medieval ecclesiastical monuments and treasuries, the paper will focus on the main archaeologists of Christian antiquity in Georgia, Dimitri Bakradze and Ekvtime Taqaishvili. Finally, the study outlines the creation of what has been called the Georgian National Treasure. The treasure items, collected from monasteries and settlements all over Georgia and protected from robberies and impetuous art collectors, were sent into exile in 1921, shortly before the short-lived Georgian Democratic Republic’s annexation to the Soviet Union. The thirty-nine boxes, containing manuscripts, icons, precious liturgical vessels and other priceless items, were sent from Batumi to Marseille, via Istanbul, and stored in France until 1945, when Ekvtime Taqaishvili, who had taken care of and protected them over those 24 years, accompanied them back to Tbilisi.
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Filipová, Alžběta. „For Beauty, Nation and God The Creation of the Georgian National Treasure“. 27 | 2018 Discovering the Art of Medieval Caucasus (1801-1945), Nr. 1 (13.12.2018). http://dx.doi.org/10.30687/va/2385-2720/2018/04/002.

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The following paper traces the origins and increased interest in the cultural heritage of Georgia on behalf of the local intelligentsia in the 19th century. After describing the circumstances that may have led the new generation of Georgian scholars to a systematic exploration of ancient remains in the Caucasus and medieval ecclesiastical monuments and treasuries, the paper will focus on the main archaeologists of Christian antiquity in Georgia, Dimitri Bakradze and Ekvtime Taqaishvili. Finally, the study outlines the creation of what has been called the Georgian National Treasure. The treasure items, collected from monasteries and settlements all over Georgia and protected from robberies and impetuous art collectors, were sent into exile in 1921, shortly before the short-lived Georgian Democratic Republic’s annexation to the Soviet Union. The thirty-nine boxes, containing manuscripts, icons, precious liturgical vessels and other priceless items, were sent from Batumi to Marseille, via Istanbul, and stored in France until 1945, when Ekvtime Taqaishvili, who had taken care of and protected them over those 24 years, accompanied them back to Tbilisi.
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Nakhutsrishvili, Luka. „Peasant Oaths, Furious Icons and the Quest for Agency: Tracing Subaltern Politics in Tsarist Georgia on the Eve of the 1905 Revolution. Part I: The Prose of the Intelligentsia and Its Peasant Symptoms“. Praktyka Teoretyczna 39, Nr. 1 (22.05.2021). http://dx.doi.org/10.14746/prt2021.1.2.

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This two-part transdisciplinary article elaborates on the autobiographical account of the Georgian Social-Democrat Grigol Uratadze regarding the oath pledged by protesting peasants from Guria in 1902. The oath inaugurated their mobilization in Tsarist Georgia in 1902, culminating in full peasant self-rule in the “Gurian Republic” by 1905. The study aims at a historical-anthropological assessment of the asymmetries in the alliance formed by peasants and the revolutionary intelligentsia in the wake of the oath as well as the tensions that crystallized around the oath between the peasants and Tsarist officials. In trying to recover the traces of peasant politics in relation to multiple hegemonic forces in a modernizing imperial borderland, the article invites the reader to reconsider the existing assumptions about historical agency, linguistic conditions of subjectivity, and the relationship between politics and the material and customary dimensions of religion. The ultimate aim is to set the foundations for a future subaltern reading of the practices specific to the peasant politics in the later “Gurian Republic”. The first part of the article starts with a reading of Uratadze’s narration of the 1902 inaugural oath “against the grain”.
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Covi, Giovanna. „Cristiana Pagliarusco. Georgia O’Keeffe in Poetry: Offspring of an Icon“. 53 | 2019, Nr. 1 (26.09.2019). http://dx.doi.org/10.30687/annoc/2499-1562/2019/01/017.

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Covi, Giovanna. „Cristiana Pagliarusco. Georgia O’Keeffe in Poetry: Offspring of an Icon“. 53 | 2019, Nr. 1 (26.09.2019). http://dx.doi.org/10.30687/annoc/2499-1562/2019/06/017.

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Gujejiani, Rozeta. „THE “SHALIANI” ICON: HISTORY AND NARRATIONS“. InterConf, 19.06.2021, 247–59. http://dx.doi.org/10.51582/interconf.7-8.06.2021.026.

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The paper discusses the correlation of the traditional mode of life and religious beliefs and analyses the social interactions in connection to the sacred sites and holy objects. The case of “Shaliani” displaying the evidence of inportance of traditional value systems. “Shaliani“ is an icon of Kala St Kvirike Monastery, in Svaneti Georgia. The icon is considered to have a power, which is admired till nowadays. The belief is symbolically focused on the “Shaliani” icon and it is the driving force of the social life. This power is constructed through the narratives spread among the local population. The historical and ethnographic sources and data are displaying interesting facts and legends bound together and legitimasing the perceptions regarding “Shaliani”
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Alexander, Jeffrey C. „Office Obligation as Civil Virtue: The Crisis of American Democracy, November 3, 2020–January 6, 2021, and After“. Society, 05.09.2023. http://dx.doi.org/10.1007/s12115-023-00883-4.

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AbstractThis essay develops a new theoretical and empirical understanding of the contemporary crisis of American democracy. Between November 3, 2020, and January 7, 2021, President Donald Trump battled to overturn the results of the American presidential election, launching myriad lawsuits and pressuring hundreds of electoral officials. Confronting this antidemocratic assault was a resilient civil sphere that sustained “office,” an institution that, in a democratic society, inspires faith in the Constitution and loyalty to “we the people.” After investigating how this civil institution empowered electoral and legal officials to fight off Trumpian pressures, I focus on Georgia Secretary of State Brad Raffensperger and US Vice President Mike Pence, examining how they emerged as widely admired icons of civil courage. After Trump’s defeat, the televised hearings of the January 6th Commission created a “civic ritual” in the midst of which Wyoming Congresswoman Liz Cheney became another icon, symbolizing the renewal of a “civil conservatism.” A new, if still precarious, vital center emerged, allowing Democratic prosecutors finally to launch criminal proceedings against Trump. Yet, the Republican Party remains unreconstructed and, for this reason, the future of American democracy is still in doubt.
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Тараян, Земфира. „Значение иконы в армянском христианском искусстве“. Journal of Art Studies, 13.02.2023, 179–88. http://dx.doi.org/10.54503/2579-2830-2022.2(8)-179.

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В данной статье на основании исторических данных мы пытаемся восстановить подлинную историю иконописи и имя живописца, создавшего первый образ Иисуса Христа, искаженный легендой, приписавшей этому образу «нерукотворность». Изначально ни один историк (Герубна, Евсевий Кесарийский, Мовсес Хоренаци) не упоминает о нерукотворности образа, напротив, все единогласно называют живописца-мастера, писавшего его. Это Анан (Ананий Апахуни), выполнявший дипломатические поручения царя Абгара. То, что он одновременно являлся придворным художником, придает его авторству еще большую правдоподобность. Безусловно, дипломат должен уметь фиксировать документальные данные. У Анана этот дар проявлялся в его способности не только описать, но и зарисовать происходящие события и причастных к ним лиц. В этом плане его авторство бесценно, и легенда о нерукотворном образе, предав забвению имя создателя важнейшей для христианства реликвии, незаслуженно лишила иконописную школу подлинной истории. Armenia had developed schools of mural painting and miniature painting. Monasteries and churches had scriptoria and corresponding workshops for copying and illuminating books. However, it should be mentioned that icon painting was weak in Armenia, notwithstanding the fact that it was one of the main directions of Christian art in the neighbouring Byzantium, Georgia, and Russia. Researchers did not either focus their attention to the fact that the Armenian Church almost never introduced iconostases but widely used altar curtains. However, it was in the Armenian settlements that the first sacred images (Christ and Our Lady) were elaborated and later accepted as icons. These controversial circumstances in the history of Christianity need thorough research. Early historians of the Christian church call artist Anan Apahuni the creator of the first image of Christ. Painted in His earthly life, this image of Christ represents His historical portrait. The concept of an icon did not exist then. The legend about the Miraculous Image of the Saviour unjustly deprived the artist of his authorship, which should be restored, and his role in the development of icon painting reappraised.
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See, Pamela Mei-Leng. „Branding: A Prosthesis of Identity“. M/C Journal 22, Nr. 5 (09.10.2019). http://dx.doi.org/10.5204/mcj.1590.

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This article investigates the prosthesis of identity through the process of branding. It examines cross-cultural manifestations of this phenomena from sixth millennium BCE Syria to twelfth century Japan and Britain. From the Neolithic Era, humanity has sort to extend their identities using pictorial signs that were characteristically simple. Designed to be distinctive and instantly recognisable, the totemic symbols served to signal the origin of the bearer. Subsequently, the development of branding coincided with periods of increased in mobility both in respect to geography and social strata. This includes fifth millennium Mesopotamia, nineteenth century Britain, and America during the 1920s.There are fewer articles of greater influence on contemporary culture than A Theory of Human Motivation written by Abraham Maslow in 1943. Nearly seventy-five years later, his theories about the societal need for “belongingness” and “esteem” remain a mainstay of advertising campaigns (Maslow). Although the principles are used to sell a broad range of products from shampoo to breakfast cereal they are epitomised by apparel. This is with refence to garments and accessories bearing corporation logos. Whereas other purchased items, imbued with abstract products, are intended for personal consumption the public display of these symbols may be interpreted as a form of signalling. The intention of the wearers is to literally seek the fulfilment of the aforementioned social needs. This article investigates the use of brands as prosthesis.Coats and Crests: Identity Garnered on Garments in the Middle Ages and the Muromachi PeriodA logo, at its most basic, is a pictorial sign. In his essay, The Visual Language, Ernest Gombrich described the principle as reducing images to “distinctive features” (Gombrich 46). They represent a “simplification of code,” the meaning of which we are conditioned to recognise (Gombrich 46). Logos may also be interpreted as a manifestation of totemism. According to anthropologist Claude Levi-Strauss, the principle exists in all civilisations and reflects an effort to evoke the power of nature (71-127). Totemism is also a method of population distribution (Levi-Strauss 166).This principle, in a form garnered on garments, is manifested in Mon Kiri. The practice of cutting out family crests evolved into a form of corporate branding in Japan during the Meiji Period (1868-1912) (Christensen 14). During the Muromachi period (1336-1573) the crests provided an integral means of identification on the battlefield (Christensen 13). The adorning of crests on armour was also exercised in Europe during the twelfth century, when the faces of knights were similarly obscured by helmets (Family Crests of Japan 8). Both Mon Kiri and “Coat[s] of Arms” utilised totemic symbols (Family Crests of Japan 8; Elven 14; Christensen 13). The mon for the imperial family (figs. 1 & 2) during the Muromachi Period featured chrysanthemum and paulownia flowers (Goin’ Japaneque). “Coat[s] of Arms” in Britain featured a menagerie of animals including lions (fig. 3), horses and eagles (Elven).The prothesis of identity through garnering symbols on the battlefield provided “safety” through demonstrating “belongingness”. This constituted a conflation of two separate “needs” in the “hierarchy of prepotency” propositioned by Maslow. Fig. 1. The mon symbolising the Imperial Family during the Muromachi Period featured chrysanthemum and paulownia. "Kamon (Japanese Family Crests): Ancient Key to Samurai Culture." Goin' Japaneque! 15 Nov. 2015. 27 July 2019 <http://goinjapanesque.com/05983/>.Fig. 2. An example of the crest being utilised on a garment can be found in this portrait of samurai Oda Nobunaga. "Japan's 12 Most Famous Samurai." All About Japan. 27 Aug. 2018. 27 July 2019 <https://allabout-japan.com/en/article/5818/>.Fig. 3. A detail from the “Index of Subjects of Crests.” Elven, John Peter. The Book of Family Crests: Comprising Nearly Every Family Bearing, Properly Blazoned and Explained, Accompanied by Upwards of Four Thousand Engravings. Henry Washbourne, 1847.The Pursuit of Prestige: Prosthetic Pedigree from the Late Georgian to the Victorian Eras In 1817, the seal engraver to Prince Regent, Alexander Deuchar, described the function of family crests in British Crests: Containing The Crest and Mottos of The Families of Great Britain and Ireland; Together with Those of The Principal Cities and Heraldic Terms as follows: The first approach to civilization is the distinction of ranks. So necessary is this to the welfare and existence of society, that, without it, anarchy and confusion must prevail… In an early stage, heraldic emblems were characteristic of the bearer… Certain ordinances were made, regulating the mode of bearing arms, and who were entitled to bear them. (i-v)The partitioning of social classes in Britain had deteriorated by the time this compendium was published, with displays of “conspicuous consumption” displacing “heraldic emblems” as a primary method of status signalling (Deuchar 2; Han et al. 18). A consumerism born of newfound affluence, and the desire to signify this wealth through luxury goods, was as integral to the Industrial Revolution as technological development. In Rebels against the Future, published in 1996, Kirkpatrick Sale described the phenomenon:A substantial part of the new population, though still a distinct minority, was made modestly affluent, in some places quite wealthy, by privatization of of the countryside and the industrialization of the cities, and by the sorts of commercial and other services that this called forth. The new money stimulated the consumer demand… that allowed a market economy of a scope not known before. (40)This also reflected improvements in the provision of “health, food [and] education” (Maslow; Snow 25-28). With their “physiological needs” accommodated, this ”substantial part” of the population were able to prioritised their “esteem needs” including the pursuit for prestige (Sale 40; Maslow).In Britain during the Middle Ages laws “specified in minute detail” what each class was permitted to wear (Han et al. 15). A groom, for example, was not able to wear clothing that exceeded two marks in value (Han et al. 15). In a distinct departure during the Industrial Era, it was common for the “middling and lower classes” to “ape” the “fashionable vices of their superiors” (Sale 41). Although mon-like labels that were “simplified so as to be conspicuous and instantly recognisable” emerged in Europe during the nineteenth century their application on garments remained discrete up until the early twentieth century (Christensen 13-14; Moore and Reid 24). During the 1920s, the French companies Hermes and Coco Chanel were amongst the clothing manufacturers to pioneer this principle (Chaney; Icon).During the 1860s, Lincolnshire-born Charles Frederick Worth affixed gold stamped labels to the insides of his garments (Polan et al. 9; Press). Operating from Paris, the innovation was consistent with the introduction of trademark laws in France in 1857 (Lopes et al.). He would become known as the “Father of Haute Couture”, creating dresses for royalty and celebrities including Empress Eugene from Constantinople, French actress Sarah Bernhardt and Australian Opera Singer Nellie Melba (Lopes et al.; Krick). The clothing labels proved and ineffective deterrent to counterfeit, and by the 1890s the House of Worth implemented other measures to authenticate their products (Press). The legitimisation of the origin of a product is, arguably, the primary function of branding. This principle is also applicable to subjects. The prothesis of brands, as totemic symbols, assisted consumers to relocate themselves within a new system of population distribution (Levi-Strauss 166). It was one born of commerce as opposed to heraldry.Selling of Self: Conferring Identity from the Neolithic to Modern ErasIn his 1817 compendium on family crests, Deuchar elaborated on heraldry by writing:Ignoble birth was considered as a stain almost indelible… Illustrious parentage, on the other hand, constituted the very basis of honour: it communicated peculiar rights and privileges, to which the meaner born man might not aspire. (v-vi)The Twinings Logo (fig. 4) has remained unchanged since the design was commissioned by the grandson of the company founder Richard Twining in 1787 (Twining). In addition to reflecting the heritage of the family-owned company, the brand indicated the origin of the tea. This became pertinent during the nineteenth century. Plantations began to operate from Assam to Ceylon (Jones 267-269). Amidst the rampant diversification of tea sources in the Victorian era, concerns about the “unhygienic practices” of Chinese producers were proliferated (Wengrow 11). Subsequently, the brand also offered consumers assurance in quality. Fig. 4. The Twinings Logo reproduced from "History of Twinings." Twinings. 24 July 2019 <https://www.twinings.co.uk/about-twinings/history-of-twinings>.The term ‘brand’, adapted from the Norse “brandr”, was introduced into the English language during the sixteenth century (Starcevic 179). At its most literal, it translates as to “burn down” (Starcevic 179). Using hot elements to singe markings onto animals been recorded as early as 2700 BCE in Egypt (Starcevic 182). However, archaeologists concur that the modern principle of branding predates this practice. The implementation of carved seals or stamps to make indelible impressions of handcrafted objects dates back to Prehistoric Mesopotamia (Starcevic 183; Wengrow 13). Similar traditions developed during the Bronze Age in both China and the Indus Valley (Starcevic 185). In all three civilisations branding facilitated both commerce and aspects of Totemism. In the sixth millennium BCE in “Prehistoric” Mesopotamia, referred to as the Halaf period, stone seals were carved to emulate organic form such as animal teeth (Wengrow 13-14). They were used to safeguard objects by “confer[ring] part of the bearer’s personality” (Wengrow 14). They were concurrently applied to secure the contents of vessels containing “exotic goods” used in transactions (Wengrow 15). Worn as amulets (figs. 5 & 6) the seals, and the symbols they produced, were a physical extension of their owners (Wengrow 14).Fig. 5. Recreation of stamp seal amulets from Neolithic Mesopotamia during the sixth millennium BCE. Wengrow, David. "Prehistories of Commodity Branding." Current Anthropology 49.1 (2008): 14.Fig. 6. “Lot 25Y: Rare Syrian Steatite Amulet – Fertility God 5000 BCE.” The Salesroom. 27 July 2019 <https://www.the-saleroom.com/en-gb/auction-catalogues/artemis-gallery-ancient-art/catalogue-id-srartem10006/lot-a850d229-a303-4bae-b68c-a6130005c48a>. Fig. 7. Recreation of stamp seal designs from Mesopotamia from the late fifth to fourth millennium BCE. Wengrow, David. "Prehistories of Commodity Branding." Current Anthropology 49. 1 (2008): 16.In the following millennia, the seals would increase exponentially in application and aesthetic complexity (fig. 7) to support the development of household cum cottage industries (Wengrow 15). In addition to handcrafts, sealed vessels would transport consumables such as wine, aromatic oils and animal fats (Wengrow 18). The illustrations on the seals included depictions of rituals undertaken by human figures and/or allegories using animals. It can be ascertained that the transition in the Victorian Era from heraldry to commerce, from family to corporation, had precedence. By extension, consumers were able to participate in this process of value attribution using brands as signifiers. The principle remained prevalent during the modern and post-modern eras and can be respectively interpreted using structuralist and post-structuralist theory.Totemism to Simulacrum: The Evolution of Advertising from the Modern to Post-Modern Eras In 2011, Lisa Chaney wrote of the inception of the Coco Chanel logo (fig. 8) in her biography Chanel: An Intimate Life: A crucial element in the signature design of the Chanel No.5 bottle is the small black ‘C’ within a black circle set as the seal at the neck. On the top of the lid are two more ‘C’s, intertwined back to back… from at least 1924, the No5 bottles sported the unmistakable logo… these two ‘C’s referred to Gabrielle, – in other words Coco Chanel herself, and would become the logo for the House of Chanel. Chaney continued by describing Chanel’s fascination of totemic symbols as expressed through her use of tarot cards. She also “surrounded herself with objects ripe with meaning” such as representations of wheat and lions in reference prosperity and to her zodiac symbol ‘Leo’ respectively. Fig. 8. No5 Chanel Perfume, released in 1924, featured a seal-like logo attached to the bottle neck. “No5.” Chanel. 25 July 2019 <https://www.chanel.com/us/fragrance/p/120450/n5-parfum-grand-extrait/>.Fig. 9. This illustration of the bottle by Georges Goursat was published in a women’s magazine circa 1920s. “1921 Chanel No5.” Inside Chanel. 26 July 2019 <http://inside.chanel.com/en/timeline/1921_no5>; “La 4éme Fête de l’Histoire Samedi 16 et dimache 17 juin.” Ville de Perigueux. Musée d’art et d’archéologie du Périgord. 28 Mar. 2018. 26 July 2019 <https://www.perigueux-maap.fr/category/archives/page/5/>. This product was considered the “financial basis” of the Chanel “empire” which emerged during the second and third decades of the twentieth century (Tikkanen). Chanel is credited for revolutionising Haute Couture by introducing chic modern designs that emphasised “simplicity and comfort.” This was as opposed to the corseted highly embellished fashion that characterised the Victorian Era (Tikkanen). The lavish designs released by the House of Worth were, in and of themselves, “conspicuous” displays of “consumption” (Veblen 17). In contrast, the prestige and status associated with the “poor girl” look introduced by Chanel was invested in the story of the designer (Tikkanen). A primary example is her marinière or sailor’s blouse with a Breton stripe that epitomised her ascension from café singer to couturier (Tikkanen; Burstein 8). This signifier might have gone unobserved by less discerning consumers of fashion if it were not for branding. Not unlike the Prehistoric Mesopotamians, this iteration of branding is a process which “confer[s]” the “personality” of the designer into the garment (Wengrow 13 -14). The wearer of the garment is, in turn, is imbued by extension. Advertisers in the post-structuralist era embraced Levi-Strauss’s structuralist anthropological theories (Williamson 50). This is with particular reference to “bricolage” or the “preconditioning” of totemic symbols (Williamson 173; Pool 50). Subsequently, advertising creatives cum “bricoleur” employed his principles to imbue the brands with symbolic power. This symbolic capital was, arguably, transferable to the product and, ultimately, to its consumer (Williamson 173).Post-structuralist and semiotician Jean Baudrillard “exhaustively” critiqued brands and the advertising, or simulacrum, that embellished them between the late 1960s and early 1980s (Wengrow 10-11). In Simulacra and Simulation he wrote,it is the reflection of a profound reality; it masks and denatures a profound reality; it masks the absence of a profound reality; it has no relation to any reality whatsoever: it is its own pure simulacrum. (6)The symbolic power of the Chanel brand resonates in the ‘profound reality’ of her story. It is efficiently ‘denatured’ through becoming simplified, conspicuous and instantly recognisable. It is, as a logo, physically juxtaposed as simulacra onto apparel. This simulacrum, in turn, effects the ‘profound reality’ of the consumer. In 1899, economist Thorstein Veblen wrote in The Theory of the Leisure Class:Conspicuous consumption of valuable goods it the means of reputability to the gentleman of leisure… costly entertainments, such as potlatch or the ball, are peculiarly adapted to serve this end… he consumes vicariously for his host at the same time that he is witness to the consumption… he is also made to witness his host’s facility in etiquette. (47)Therefore, according to Veblen, it was the witnessing of “wasteful” consumption that “confers status” as opposed the primary conspicuous act (Han et al. 18). Despite television being in its experimental infancy advertising was at “the height of its powers” during the 1920s (Clark et al. 18; Hill 30). Post-World War I consumers, in America, experienced an unaccustomed level of prosperity and were unsuspecting of the motives of the newly formed advertising agencies (Clark et al. 18). Subsequently, the ‘witnessing’ of consumption could be constructed across a plethora of media from the newly emerged commercial radio to billboards (Hill viii–25). The resulting ‘status’ was ‘conferred’ onto brand logos. Women’s magazines, with a legacy dating back to 1828, were a primary locus (Hill 10).Belonging in a Post-Structuralist WorldIt is significant to note that, in a post-structuralist world, consumers do not exclusively seek upward mobility in their selection of brands. The establishment of counter-culture icon Levi-Strauss and Co. was concurrent to the emergence of both The House of Worth and Coco Chanel. The Bavarian-born Levi Strauss commenced selling apparel in San Francisco in 1853 (Levi’s). Two decades later, in partnership with Nevada born tailor Jacob Davis, he patented the “riveted-for-strength” workwear using blue denim (Levi’s). Although the ontology of ‘jeans’ is contested, references to “Jene Fustyan” date back the sixteenth century (Snyder 139). It involved the combining cotton, wool and linen to create “vestments” for Geonese sailors (Snyder 138). The Two Horse Logo (fig. 10), depicting them unable to pull apart a pair of jeans to symbolise strength, has been in continuous use by Levi Strauss & Co. company since its design in 1886 (Levi’s). Fig. 10. The Two Horse Logo by Levi Strauss & Co. has been in continuous use since 1886. Staff Unzipped. "Two Horses. One Message." Heritage. Levi Strauss & Co. 1 July 2011. 25 July 2019 <https://www.levistrauss.com/2011/07/01/two-horses-many-versions-one-message/>.The “rugged wear” would become the favoured apparel amongst miners at American Gold Rush (Muthu 6). Subsequently, between the 1930s – 1960s Hollywood films cultivated jeans as a symbol of “defiance” from Stage Coach staring John Wayne in 1939 to Rebel without A Cause staring James Dean in 1955 (Muthu 6; Edgar). Consequently, during the 1960s college students protesting in America (fig. 11) against the draft chose the attire to symbolise their solidarity with the working class (Hedarty). Notwithstanding a 1990s fashion revision of denim into a diversity of garments ranging from jackets to skirts, jeans have remained a wardrobe mainstay for the past half century (Hedarty; Muthu 10). Fig. 11. Although the brand label is not visible, jeans as initially introduced to the American Goldfields in the nineteenth century by Levi Strauss & Co. were cultivated as a symbol of defiance from the 1930s – 1960s. It documents an anti-war protest that occurred at the Pentagon in 1967. Cox, Savannah. "The Anti-Vietnam War Movement." ATI. 14 Dec. 2016. 16 July 2019 <https://allthatsinteresting.com/vietnam-war-protests#7>.In 2003, the journal Science published an article “Does Rejection Hurt? An Fmri Study of Social Exclusion” (Eisenberger et al.). The cross-institutional study demonstrated that the neurological reaction to rejection is indistinguishable to physical pain. Whereas during the 1940s Maslow classified the desire for “belonging” as secondary to “physiological needs,” early twenty-first century psychologists would suggest “[social] acceptance is a mechanism for survival” (Weir 50). In Simulacra and Simulation, Jean Baudrillard wrote: Today abstraction is no longer that of the map, the double, the mirror or the concept. Simulation is no longer that of a territory, a referential being or a substance. It is the generation by models of a real without origin or reality: a hyperreal… (1)In the intervening thirty-eight years since this document was published the artifice of our interactions has increased exponentially. In order to locate ‘belongness’ in this hyperreality, the identities of the seekers require a level of encoding. Brands, as signifiers, provide a vehicle.Whereas in Prehistoric Mesopotamia carved seals, worn as amulets, were used to extend the identity of a person, in post-digital China WeChat QR codes (fig. 12), stored in mobile phones, are used to facilitate transactions from exchanging contact details to commerce. Like other totems, they provide access to information such as locations, preferences, beliefs, marital status and financial circumstances. These individualised brands are the most recent incarnation of a technology that has developed over the past eight thousand years. The intermediary iteration, emblems affixed to garments, has remained prevalent since the twelfth century. Their continued salience is due to their visibility and, subsequent, accessibility as signifiers. Fig. 12. It may be posited that Wechat QR codes are a form individualised branding. Like other totems, they store information pertaining to the owner’s location, beliefs, preferences, marital status and financial circumstances. “Join Wechat groups using QR code on 2019.” Techwebsites. 26 July 2019 <https://techwebsites.net/join-wechat-group-qr-code/>.Fig. 13. Brands function effectively as signifiers is due to the international distribution of multinational corporations. This is the shopfront of Chanel in Dubai, which offers customers apparel bearing consistent insignia as the Parisian outlet at on Rue Cambon. Customers of Chanel can signify to each other with the confidence that their products will be recognised. “Chanel.” The Dubai Mall. 26 July 2019 <https://thedubaimall.com/en/shop/chanel>.Navigating a post-structuralist world of increasing mobility necessitates a rudimental understanding of these symbols. 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