Dissertationen zum Thema „Budget and communication“
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何民權 und Man-kuen Alexander Ho. „Budget control: communication problems“. Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 1994. http://hub.hku.hk/bib/B31266046.
Der volle Inhalt der QuelleHo, Man-kuen Alexander. „Budget control : communication problems /“. [Hong Kong : University of Hong Kong], 1994. http://sunzi.lib.hku.hk/hkuto/record.jsp?B13787925.
Der volle Inhalt der QuelleMairot-Hemmendinger, Françoise. „Budget communicationnel media, communication et société : vers une nouvelle approche /“. Lille 3 : ANRT, 1989. http://catalogue.bnf.fr/ark:/12148/cb376142212.
Der volle Inhalt der QuelleHEMMENDINGER, MAI ROT FRANCOISE. „Budget communicationnel. Media, communication et societe, vers une nouvelle approche“. Université Louis Pasteur (Strasbourg) (1971-2008), 1988. http://www.theses.fr/1988STR10010.
Der volle Inhalt der QuelleThe concept of "communicationnal budget" (a. Moles) refers to the communications' choices that every body makes in function of media available and his own expedients. This determines with precision a style and social types. Thus the communicationnal budget is so usefull as a criterion to make a difference betwen social classes. It is a new way to study daily life. Even more, it supplies a new sociological approach: traditionnal criterions which are not adapted to the "explosion of communications" are replaced by those of information exchange
Miroir-Lair, Isabelle. „L'évolution de la pratique du budget comme outil de communication financière“. Phd thesis, Conservatoire national des arts et metiers - CNAM, 2012. http://tel.archives-ouvertes.fr/tel-00736509.
Der volle Inhalt der QuelleMiroir-Lair, Isabelle. „L’évolution de la pratique du budget comme outil de communication financière“. Thesis, Paris, CNAM, 2012. http://www.theses.fr/2012CNAM0810/document.
Der volle Inhalt der QuelleThe purpose of this thesis is, on one hand, to describe the budgeting practices when the budget is used in a role of financial disclosure, and on the other hand, to observe if, in this case, it maintains its functions of internal management of the organization.Through a qualitative survey of eighteen French groups, and then through a quantitative survey of 53 firms of the SBF 250, we studied the main characteristics of the budget in a role of financial disclosure.We showed that the practices of the budget process were modified by the need to report this new function, particularly with regard to the attention of the actors, the link between management accounting and the IFRS and the primacy of the forecasts
Trimble, Tammy Elizabeth. „Determining Source-Based and Party-Based Perspectives in the Federal Budget Process: A Content Analysis of United States Executive, Congressional and Agential Budget Communication from 1998 - 2000“. Diss., Virginia Tech, 2010. http://hdl.handle.net/10919/29294.
Der volle Inhalt der QuellePh. D.
delBueno, Lois Ann. „ADVERTISING BUDGET REDUCTION IMPACTS ON EFFECTIVE COMMUNICATION: A DESCRIPTIVE ANALYSIS : Evaluation of Virginia State Parks 1994 Advertising Campaign“. VCU Scholars Compass, 1994. http://scholarscompass.vcu.edu/etd/4521.
Der volle Inhalt der QuelleCollins, Meghan. „IMPLEMENTING USABILITY TESTING OF TECHNICAL DOCUMENTS AT ANY COMPANY AND ON ANY BUDGET“. Master's thesis, University of Central Florida, 2010. http://digital.library.ucf.edu/cdm/ref/collection/ETD/id/3260.
Der volle Inhalt der QuelleM.A.
Department of English
Arts and Humanities
English MA
Börjesson, Frida, und Jens Nilsson. „Managing Attention Budgets in a Project-Based Organisation : A Project Communication Framework“. Thesis, Linköping University, Department of Management and Economics, 2006. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-7183.
Der volle Inhalt der QuelleBackground: The knowledge-based theory proposes that knowledge and how it is managed is an important factor for determining the competitiveness of corporations. Project-based organisations are often put forward as a fast and flexible way of managing knowledge. The prioritizing between different tasks and projects in such organisations is to a large extent done by the individuals. In addition, electronic communication technology enables large amounts of information to travel far and fast. The bounded rationality of the human brain, the flood of information and the multitude of tasks pose a big challenge for project-based organisations. Communication is crucial for efficient project work and given this background it is interesting to examine how individuals in project-based organisations use different communication channels.
Purpose: The purpose of this study is to explore individual communication behaviour in a project-based organisation and from these understandings create a practical framework for discussing and actively managing project communication.
Research method: The gathering of empirical data was done through a case study of the Converting Standard Line Project – TBA at Tetra Pak Carton Ambient in Lund. The case study consisted of observations and 20 qualitative interviews conducted with the project members, the project manager and representatives from senior management.
Results: The choice of communication channel was governed by the relative relation between individual gain and individual attention cost and high social presence media such as face-to-face interaction were more preferred than suggested by existing theories. Moreover e-mail had characteristics that made it more than a communication channel and therefore more popular than suggested by existing theories. Finally the study proposes a project communication framework that can be used as a platform for active management of project communication and thereby enabling a more efficient use of the limited attention budget of each individual.
Muratori, Erik. „Analysis of Space Communication Systems via Satellite Relaying“. Master's thesis, Alma Mater Studiorum - Università di Bologna, 2021. http://amslaurea.unibo.it/22837/.
Der volle Inhalt der QuelleVentura, Lisa Marian Nance. „Using public relations to lessen the impact of budget cuts in a public elementary school“. Scholarly Commons, 2013. https://scholarlycommons.pacific.edu/uop_etds/847.
Der volle Inhalt der QuelleSafari, Javad. „Att överleva som kompositör i filmindustrin : En undersökning av budgetens, tidens och kommunikationens betydelse för filmmusikkompositörer“. Thesis, Kungl. Musikhögskolan, Institutionen för komposition, dirigering och musikteori, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:kmh:diva-4002.
Der volle Inhalt der QuelleLotti, Alessandro. „Robotic exploration of lunar caves: concept analysis of the communication system for an ESA Moon mission“. Master's thesis, Alma Mater Studiorum - Università di Bologna, 2020.
Den vollen Inhalt der Quelle findenAndersson, Hanna, und Anna Andrésson. „Deltagande i budgetprocessen : En fallstudie om vilka faktorer som bidrar till motivation och minskar slack“. Thesis, Högskolan Väst, Avd för företagsekonomi, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:hv:diva-11238.
Der volle Inhalt der QuelleBudget is about producing a forecast for future financial performance, both in terms of earnings, liquidity and balance sheet. It can have different purposes within a company and can be used to motivate the subordinate managers by allowing them to participate in the process when creating goals that lead to a reward. Participation in the budget process is defined as a process in which the subordinate managers are involved and have the authority to influence the budget. Previous research shows both the pros and cons of allowing the subordinate managers to attend. Positive effects are that subordinate managers get motivated by participating in the process and the negative effects are that the subordinate managers can negotiate slack in the budget to more easily reach the goals. The previous research also describes various factors that can influence the subordinate managers to be motivated or tend to create and prevent slack from occurring. The purpose of this survey was to study how participation in the budget process affects the subordinate managers' motivation and likelihood of budget slack. Furthermore, the purpose is to investigate which factors may affect the subordinate managers being motivated in their work and the risk of negotiating slack. To answer the research question, a qualitative research method was used by doing twelve interviews at the specific company. The case company in which the study is conducted works actively to allow the subordinate managers to participate in the budget process which is an important factor in the success of the process. The result of the study shows that it is important for companies to let the subordinate managers participate in the budget process as it is one of the biggest reasons that motivates them. It also shows that the participation leads to the highest management getting relevant information to the budget as it is the subordinate managers who have the greatest knowledge of their department. Through the study, four factors can be identified that lead to the motivation of the subordinate managers, such as communication, strategic planning, community and cooperation, as well as personalities. The communication is the most important factor that both indirectly and directly affects the other factors. Slack is not considered to exist in this company and through the study it is not possible to see that participation would lead to the creation of slack. The study shows that it is possible to read two factors that prevent slack not to occur in this company, and it is information asymmetries as well as community and cooperation.
Rijal, Samundra. „Case Study: Conceptual Ground Station Design for N66 Connect AB“. Thesis, Luleå tekniska universitet, Rymdteknik, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-65962.
Der volle Inhalt der QuelleMerritt, Ervin A. „Link budget design software for satellite communications“. Master's thesis, This resource online, 1991. http://scholar.lib.vt.edu/theses/available/etd-01262010-020138/.
Der volle Inhalt der QuellePereira, José Manuel Brandão. „A gestão de projectos“. Master's thesis, Universidade de Évora, 2001. http://hdl.handle.net/10174/15100.
Der volle Inhalt der QuelleSmetana, Matej. „Návrh projektu založení nového oddělení“. Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2014. http://www.nusl.cz/ntk/nusl-224685.
Der volle Inhalt der QuelleJohansson, Frida, und Isabell Olsson. „Styrning mot miljömässig hållbarhet : En kvalitativ studie om hur företag planerar och följer upp sina miljömässiga hållbarhetsstrategier, mål och prestationsmått samt hur dessa kommuniceras inom företaget“. Thesis, Linnéuniversitetet, Institutionen för ekonomistyrning och logistik (ELO), 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-105328.
Der volle Inhalt der QuelleBackground and problem: With an increased concern for environmental issues, companies are forced to adapt by trying to reduce their negative environmental impact. This can be achieved by developing and implementing appropriate sustainability strategies. Sustainability work has become an increasingly important strategic tool that can result in a competitive advantage. Previous research has examined why companies work with sustainability. However, there are few completed studies that practically consider how companies manage their environmental sustainability work. Purpose: The purpose of the study is to contribute with an understanding of how the management of environmental sustainability work is designed and implemented in practice. This is done by examining how companies work with environmental sustainability strategies, objectives and performance measures by focusing on planning and control. The study intends to analyze how the strategies, objectives and measures are communicated within all parts of the organization. Method: The qualitative study has been made by a smaller multiple case study represented by six different companies using semi-structured interviews. The research approach is deductive with inductive elements. Furthermore, the interviews were conducted in order to create an understanding of how companies manage their environmental sustainability work. Conclusion: It can be stated that there is no clear solution on how companies should work with sustainability issues. Furthermore, sustainability is seen as a long-term process which is becoming more integrated into companies' traditional financial management systems rather than being seen as an individual management system. The management's commitment determines whether the employees are inspired and involved in the sustainability work. The top management's commitment reflects how the sustainability work is implemented and plays a significant role in the management towards environmental sustainability.
Mysore, Sudhesh M. „Advances in optical power budgets and bandwidth capacity of broadband networks /“. free to MU campus, to others for purchase, 1999. http://wwwlib.umi.com/cr/mo/fullcit?p9953885.
Der volle Inhalt der QuelleEl, Hatmi Fatiha. „Conception d'antennes de communication à travers le corps humain pour le suivi thérapeutique“. Phd thesis, Université Paris-Est, 2013. http://tel.archives-ouvertes.fr/tel-00962121.
Der volle Inhalt der QuelleKarnel, Mjörnheim Linnea. „Ett designkoncept för att hjälpa studenter få en bättre översikt över sin privatekonomi“. Thesis, Linköpings universitet, Medie- och Informationsteknik, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-168064.
Der volle Inhalt der QuelleBaptista, Gisela Filipa Paulos. „O papel do orçamento na gestão dos municípios portugueses“. Master's thesis, Instituto Superior de Economia e Gestão, 2015. http://hdl.handle.net/10400.5/10654.
Der volle Inhalt der QuelleEste estudo tem como objetivo analisar o papel do orçamento na gestão dos municípios Portugueses, e identificar se fatores culturais/políticos ou demográficos, explicam as diferenças encontradas na utilização destes papéis. Os papéis analisados englobam o planeamento, coordenação, comunicação, motivação, avaliação de desempenho e controlo. Enquanto os fatores em análise serão o partido/ideologia política, dimensão dos municípios, competitividade política, formação e experiência profissional dos inquiridos. O estudo incide sobre um questionário aplicado a todos os municípios portugueses (308), tendo a análise empírica sido desenvolvida a partir da amostra obtida de 156 inquiridos. Os resultados indicam que estes consideram como papéis de maior relevância o planeamento, coordenação, comunicação e controlo, e apenas a experiência profissional é identificada como variável com impacto na adoção do orçamento para planeamento. Quanto às restantes variáveis em estudo não foi detetada qualquer relação com a adoção dos papéis do orçamento. Observa-se ainda que os partidos de esquerda desvalorizam a aplicação do orçamento para quase todos os papéis, ao contrário dos da direita, e que a visão acerca do orçamento se difere dentro do mesmo município, de acordo com a função desempenhada pelos inquiridos.
This study aims to analyze what role the budget assume in management of the Portuguese municipalities, and identify if cultural/political or demographic factors explain the differences in the use of these roles. The analyzed roles cover the planning, coordination, communication, motivation, performance evaluation and control. While the factors will be the political party/ideology, size of municipalities, political competitiveness, education and professional experience of the respondents. The study focuses on a questionnaire applied to all of Portuguese municipalities (308), having the empirical analysis was developed from the sample obtained of the 156 respondents. The results indicate that these regard as most relevant papers the planning, coordination, communication and control, and only professional experience is identified as a variable with impact in adoption of budget for planning. In the remaining study variables was not detected none relation to the adoption of the budget roles. This study also allows us to observe that the left parties devalue the implementation of the budget for almost every role, as opposed to the right, and the vision regarding the budget differs within the same municipality, according of the developed function of the respondents.
Dohnálek, Petr. „Marketingové aktivity a jejich vliv na firemní rozpočet stavebního podniku“. Master's thesis, Vysoké učení technické v Brně. Fakulta stavební, 2018. http://www.nusl.cz/ntk/nusl-371800.
Der volle Inhalt der QuelleFerreira, António Joaquim Salgado dos Santos Costa. „Uma solução de Business Intelligence como con-tributo para a melhoria do processo de tomadade decisão na gestão financeira“. Master's thesis, Instituto Superior de Ciências Sociais e Políticas, 2013. http://hdl.handle.net/10400.5/5876.
Der volle Inhalt der QuelleA necessidade das organizações tratarem os dados, a informação e o conhecimento, de forma cada vez mais eficiente para darem suporte à tomada de decisão, tem sido determinante para a evolução das soluções de Business Inteligence (BI) e das tecnologias que as suportam. Sendo os recursos financeiros escassos, o Ministério da Educação e Ciência (MEC), através do Serviço Coordenador do Orçamento do MEC, a Direção Geral de Planeamento e Gestão Financeira (DGPGF), está obrigado a efetuar um rigoroso planeamento, monitorização e avaliação do seu Orçamento, para que a aplicação dos recursos públicos destinados ao Sistema Educativo contribua para a melhoria da sua qualidade e da sua sustentabilidade. Para o desenvolvimento deste Trabalho de Projeto, utilizamos um estudo de caso, em que este é a implementação de uma solução de BI no referido Serviço Coordenador, com o objetivo de dar suporte à tomada de decisão e apoiar a formulação da estratégia para o Sistema Educativo. Os resultados obtidos permitem-nos aferir da sua utilidade para a organização, se contribui para uma tomada de decisão sustentada e quais os cuidados a ter na implementação de um projeto desta natureza.
The need for organizations to deal with the data, information and knowledge, in an ever more efficient way to give support to decision making, has been crucial in the development of solutions for Business Intelligence (BI) and the technologies that support them. Being the financial resources limited, the Ministry of Education and Science, through the Coordinator Budget Department of MES, (General Directorate of Planning and Financial Management), is obliged to make a rigorous planning, monitoring and evaluation of his own budget, in order to the application of public funds for the Education System contribute toward the improvement of its quality and sustainability. To develop this work Project, we use a case study, in which there’s the implementation of a BI solution in the said coordinator department, (General Directorate of Planning and Financial Management), with the aim of supporting decision making and support the formulation of the strategy for Education System. The results allow us to assess its usefulness for the organization, if contributes to a sustainable decision making and which precautions to take in implementing a project of this nature.
Josková, Michaela. „Návrh komunikační strategie podniku“. Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2009. http://www.nusl.cz/ntk/nusl-264838.
Der volle Inhalt der QuelleLarkina, Svetlana. „Marketingový plán a jeho tvorba ve společnosti CTY Průmyslová, s.r.o“. Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-124822.
Der volle Inhalt der QuelleBudde, Robert [Verfasser]. „Advanced Receiver Structures for Vehicular Communications / Robert Budde“. Aachen : Shaker, 2015. http://d-nb.info/1080763562/34.
Der volle Inhalt der QuelleDavis, Julius W. „Congressional budget oversight of the Military Strategic and Tactical Relay (MILSTAR) Satellite Communications System, fiscal years 1982-1995“. Thesis, Monterey, Calif. : Springfield, Va. : Naval Postgraduate School ; Available from National Technical Information Service, 1995. http://handle.dtic.mil/100.2/ADA298877.
Der volle Inhalt der QuelleKarlsson, Niclas. „Slaget om budgeten : Kommunikation inom den moderna politiken“. Thesis, Uppsala universitet, Medier och kommunikation, 2009. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-127622.
Der volle Inhalt der QuelleSmith, Rebecca Jane. „Facilities Management: How Public Leadership is Responding to Crisis“. Scholar Commons, 2017. http://scholarcommons.usf.edu/etd/7089.
Der volle Inhalt der QuelleFaedi, Alberto. „Design and Analysis of Optical Links for Space Communications“. Master's thesis, Alma Mater Studiorum - Università di Bologna, 2021. http://amslaurea.unibo.it/22859/.
Der volle Inhalt der QuelleSenninger, Julia Thérèse. „Nudge to budge - social marketing in restaurants : A pilot study in Sweden“. Thesis, Uppsala universitet, Institutionen för geovetenskaper, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-260098.
Der volle Inhalt der QuelleRumánek, Jaroslav. „NOVÉ METODY KANÁLOVÉHO KÓDOVÁNÍ PRO DRUŽICOVOU KOMUNIKACI“. Doctoral thesis, Vysoké učení technické v Brně. Fakulta elektrotechniky a komunikačních technologií, 2010. http://www.nusl.cz/ntk/nusl-233509.
Der volle Inhalt der QuelleStraka, Tomáš. „Nástroj pro podporu kontroly a podávání zpráv o stavu projektu“. Master's thesis, Vysoké učení technické v Brně. Fakulta informačních technologií, 2012. http://www.nusl.cz/ntk/nusl-236496.
Der volle Inhalt der QuelleSy, Aboubakry. „La transparence dans le droit budgétaire de l'Etat en France“. Thesis, Paris 1, 2016. http://www.theses.fr/2016PA01D027.
Der volle Inhalt der QuellePublic finance law is naturally linked to the issue of budget transparency. Our transition into the modern political society is indeed accompanied by a genuine desire to ensure clarity in the management of public funds. Yet, even today, the fulfilment of this transparency is not completely successful. Thus, its conceptualization, which is an essential prerequisite for its effective implementation is far from being obvious. While one could legitimately expect that the current force of the transparency requirement guarantees a relatively easy anchorage, obstacles are still numerous. Besides that, they do not all deserve to be criticized. There are legitimate grounds to some extent, if not a lack of transparency, at least a level of discretion for certain sensitive activities of the State. In contrast, all other cases of no budget transparency are illegitimate. Despite this, transparency has managed to assert itself both as an end to our budget scheduling – to which the financial prerogatives of the Parliament and the traditional budget principles take part – but also as an essential means of action to better manage the public finances and the financial credibility of the state. As for its implementation, the notion of budgetary transparency is not clearly recognized in the French positive law which should, in our opinion, make it an objective of constitutional value. With regard to its practical implementation, it is still perfectible, even though significant progress has been made since the organic law on finance laws of August 1st, 2001 came into force
Hily, Sandrine. „Les commissions de quartier à l’heure de l’engagement écocitoyen, à Dijon : entre communication stratégique publique locale et construction d’un espace public restreint morcelé“. Thesis, Bourgogne Franche-Comté, 2018. http://www.theses.fr/2018UBFCH022/document.
Der volle Inhalt der QuelleThis doctoral thesis in Information and Communication Science explores the question of eco-citizen commitment in the neighborhood commissions of Dijon. Many academic or more popular publications in different fields of research (Information and Communication Science, social and environmental psychology, political science, law, philosophy, ecology, etc.) have addressed this issue in recent years. Once the actors of the question had been defined (the inhabitants, elected officials, technicians, representatives of structures and associations, etc.), it was possible to study different instances of participatory democracy in Dijon. The following question ensued : "How are the neighborhood commissions of Dijon stretched between the information-communication implementations of local public communication and fragmented, limited public space?" How does eco-citizenship emerge or not from this split? The methodology used by the author was inductivist with observant participation, research-action as field researcher since she is both a researcher and a municipal councilor of Dijon, the Delegate to local democracy (2014-2020)
Kposowa, Kaitor. „The Financial Success of Franchise Film Sequels: An Exploration of the Relationship of Budget, Personnel Factors, and Reviews with Sequel Return on Investment“. Ohio University / OhioLINK, 2015. http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1429187596.
Der volle Inhalt der QuelleTremblay, Marie-Michèle. „La consommation marchande des technologies de l'information et de la communication dans les ménages québécois“. Thesis, Université Laval, 2013. http://www.theses.ulaval.ca/2013/30467/30467.pdf.
Der volle Inhalt der QuelleKalscheuer, Jon M. „A selective automatic repeat request protocol for undersea acoustic links“. Thesis, Monterey, Calif. : Springfield, Va. : Naval Postgraduate School ; Available from National Technical Information Service, 2004. http://library.nps.navy.mil/uhtbin/hyperion/04Jun%5FKalscheuer.pdf.
Der volle Inhalt der QuelleLakkisová, Romana. „Marketingový plan pro pivovar Starobrno“. Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2014. http://www.nusl.cz/ntk/nusl-224663.
Der volle Inhalt der QuelleMalaník, Jan. „Stavebně technologický projekt bytového domu v Brně“. Master's thesis, Vysoké učení technické v Brně. Fakulta stavební, 2015. http://www.nusl.cz/ntk/nusl-227544.
Der volle Inhalt der QuelleCouture, Jérôme. „Essaient-ils d'acheter l'élection et si oui, y parviennent-ils? : le cycle électoral des dépenses et de la taxation et son lien avec la réélection des maires sortants lors des élections municipales québécoises de 2009“. Doctoral thesis, Université Laval, 2015. http://hdl.handle.net/20.500.11794/26422.
Der volle Inhalt der QuelleLes quatre dernières hypothèses sont en lien avec le cadre théorique qui met en relation la capacité de sanction de l’électeur médian et les anticipations du politicien à propos de cette même capacité. Ce cadre théorique vise à spécifier sous quelles conditions le cycle électoral aura un effet sur les résultats de l’élection. Les hypothèses inférées de ce cadre théorique seront entièrement confirmées empiriquement. En effet, 9) les tests empiriques montrent que le cycle électoral est sans effet sur la réélection du maire sortant dans les municipalités qui obtiennent un score de zéro sur l’indice des ressources disponibles pour s’informer. 10) Le cycle électoral des dépenses et de la taxation a un effet sur la réélection des maires sortants pour les municipalités ayant obtenu un seul point sur l’indice des ressources disponibles pour s‘informer. 11) Le cycle électoral de la taxation a un effet sur la réélection pour les municipalités ayant obtenu deux points ou plus sur l’indice des ressources disponibles pour s’informer et ayant présenté un bilan financier positif au cours du mandat 2006-2009. 12) Le cycle électoral est sans effet sur la réélection pour les municipalités ayant obtenu deux points ou plus sur l’indice des ressources disponibles pour s’informer et ayant présenté un bilan financier négatif au cours du mandat 2006-2009.
Senate, University of Arizona Faculty. „Faculty Senate Minutes January 22, 2018“. University of Arizona Faculty Senate (Tucson, AZ), 2018. http://hdl.handle.net/10150/626508.
Der volle Inhalt der QuelleHuang, Shih-Jung, und 黃詩茸. „Link Budget Estimation for Prospective Satellite Communication Development in Taiwan“. Thesis, 2018. http://ndltd.ncl.edu.tw/handle/36v7bt.
Der volle Inhalt der Quelle國立中央大學
通訊工程學系在職專班
106
Space technology is the point of the technological development for all countries, because it can show the national capability of the country at all levels. In recently years, our country attaches great importance to development of space technology. Before the establishment of a satellite communication system, it is necessary to analyze the correlation coefficient of the communication system by link budget analysis, to optimize the development benefits of the entire system. The purpose of this research is based on Taiwan’s TT&C satellites and explores the development in Taiwan. To begin with this research, will be analysis the development and application of satellites in the countries of the world, then, introduce the Taiwan's satellite development, international organizations’ specifications for satellite communication technologies, and explore the related parameters of the link budget estimation. Next, analyzes the TT&C satellite communication systems in Taiwan, on the specification of the hardware components of the satellite communication architecture, to discuss in terms of the market products' specifications, last summarize the development in Taiwan.
Garcia, Lauren Elizabeth. „Strategic communication issues for nonprofits : targeting donors, utilizing new media, and planning for crises“. 2012. http://hdl.handle.net/2152/19926.
Der volle Inhalt der Quelletext
Shabalala, Mirriam Phumula. „Budget allocation and expenditure patterns of government with specific reference to government communication and information system (GCIS) for the period 1998-2001“. Thesis, 2005. http://hdl.handle.net/10500/1485.
Der volle Inhalt der QuellePublic Administration
(M.A (Public Administration))
Chan, Ya-An, und 詹雅安. „A Study of Integrated Marketing Communication on Consumer''s Perceived Value and Purchase Intention- The Case of Budget Fashion“. Thesis, 2013. http://ndltd.ncl.edu.tw/handle/57yd2r.
Der volle Inhalt der Quelle淡江大學
未來學研究所碩士班
101
According to Executive Yuan who is the Directorate-General of Budget, Accounting and Statistics, the annual growth rate of consumer price index (CPI) in 2010, 2011 and 2012 were 0.96%, 1.42% and 1.93% respectively. This indicates that the price index is rising with year. However, the public annual income is not growing commensurately. This coupled with the situation of low wages and high living costs has culminated in the increased disparity between the rich and the poor. Thus, the consumption habit of the public can be divided into two segments which are budget and lavish consumers. In the current M-shaped society, customers are more concerned about their spending in order to achieve a more economical and affordable luxury. Consumers are also more aware of marketing activities; hence budget fashions gradually attracting more public attention. The survey of this study focuses on the age group which is under twenty-nine-year-old. The study aims to investigate the influences between budget fashion and the following concepts including the Integrated Marketing Communication (IMC), customer perceived value and purchase intention. This study collected 250 valid questionnaires. Structural Equation Model (SEM) is adapted to analyze the relationships between research variables. The results reveal that: (1) there is a positive relationship between Integrated Marketing Communication and consumer perceived value. Customers can be attracted by advertisements (e.g. print advertisement or electronic advertisement), promotion activities, comments on social media, recommendations from salespersons and other new types of marketing methods. The results indicate that if organizations can integrate different marketing methods to enhance customers satisfaction, the purchase intention of consumer will be increased. (2) There is a positive relationship between customer perceived value and customer purchase intention. When customers are satisfied with products, their purchase intention will be elevated. Customers believe that value is obtaining what they want with low price, what they pay with perceived product quality, and also what they receive from their investment. (3) Perceived value plays an intermediary role between integrated marketing communication and purchase intention. This insinuates that integrated marketing communication does not affect customer purchase intention directly. In other words, the necessary requirement to generate purchase intention in customers is the perceived value.
Barata, Joana Amaro. „Social media as a communication tool for small and medium enterprises: Lessons learned on best practices for companies with limited budget“. Master's thesis, 2019. http://hdl.handle.net/10071/18860.
Der volle Inhalt der QuelleNas empresas de hoje em dia, as redes sociais são essenciais para alcançar e interagir com potenciais clientes, com o objetivo de aumentar a visibilidade da marca, vendas, ROI, e aquisição e retenção de clientes. Nesta dissertação, são determinadas as melhores práticas em comunicação de redes sociais para pequenas e médias empresas com um orçamento limitado. Esta pesquisa realizou estudos qualitativos e quantitativos, onde se realizaram oito entrevistas com o objetivo de melhor compreender como o marketing nas PME funciona e uma análise de conteúdo em 1087 posts do LinkedIn foi conduzida para testar as hipóteses propostas. Com base na literatura, foram determinadas nove hipóteses, estudando o impacto que variáveis como vivacidade e interatividade têm no número de gostos, comentários e engajamento. Os resultados baseados na literatura mostram que mais seguidores em páginas de marcas e conteúdo curado em posts de marca têm um impacto positivo no engajamento. Rostos humanos em posts de marca não têm impacto no engajamento. Além disso, quanto maior o nível de vivacidade, maior o número de gostos. Pelo contrário, os fatores de baixa e média interatividade e os posts de marca de brindes têm um impacto negativo sobre o número de gostos e um alto nível de interatividade não afeta o número de gostos. Além disso, quanto maior o nível de vivacidade, maior o número de comentários e interatividade em posts de marca não tem um impacto sobre o número de comentários. Finalmente, implicações teóricas e práticas são expostas e futuros estudos são propostos.