Thematische Bibliographien / Attractiveness of context

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Auswahl der wissenschaftlichen Literatur zum Thema „Attractiveness of context“

Autor: Grafiati

Veröffentlicht am 28. Juni 2021

Zuletzt aktualisiert am 1. Februar 2022

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Zeitschriftenartikel zum Thema "Attractiveness of context"

Khalfaoui, Andrea, Ana Burgués, Elena Duque und Ariadna Munté. „Believers, Attractiveness and Values“. Religions 12, Nr. 3 (20.03.2021): 213. http://dx.doi.org/10.3390/rel12030213.

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Societies are undergoing an intensive process of transformation, and the role that religion plays in guiding such rapid changes remains underexplored. In recent decades, postmodern discourse has hindered the attractiveness of involvement in religious affairs and reading sacred books, highlighting how “uncool” and useless these practices are in responding to current daily life challenges. Decades of research have evidenced the positive impact of reading the most precious universal literary creations. Since sacred books are considered universal texts, this study explores the potential of dialogic interreligious gatherings (DIGs) focused on sacred books to enhance the attractiveness of key values such as love, kindness, humility, and generosity. These spaces are grounded in strong principles that guarantee the freedom of participants. This context opens up a possibility of discussing sacred books in a dialogic and egalitarian space where everyone’s voice is heard. In this context, especially in times where freedom is jeopardized in many spheres, believers from different faiths and nonbelievers engage in dialogues and relate sacred book content to their personal experiences and current social challenges. The communicative analysis conducted shows that DIGs drive the attractiveness of fundamental values present in sacred books, creating possibilities to enhance their effects in spurring personal and social change.

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Boxell, Oliver. „Social context affects mental health stigma“. Open Health 1, Nr. 1 (31.12.2020): 29–36. http://dx.doi.org/10.1515/openhe-2020-0003.

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AbstractPrior research shows mental health stigma is context-dependent and blocks help-seeking behaviors. Any applied solutions will require basic research to understand these contextual nuances. The present paper presents two timed Likert-type rating studies in which participants scored photographs of individuals with mental health diagnoses and other control condition labels in different social contexts. In the first study (N = 99), participants rated the individuals in a professional context and in a non-professional context. The second study (N = 99) systematically manipulated the attractiveness of the individuals depicted. Professional context moderated mental health stigma, indicating that, relative to control label conditions, participants were less accepting of an individual with a mental health diagnosis label as a medical clinician than as a next-door neighbor. Attractiveness had a uniform effect across all the label conditions, which produced a compounding additive effect in which a mental health diagnosis and low attractiveness negatively impacted the ratings simultaneously. The study used timed implicit judgments to demonstrate empirically how previously unstudied social contexts can affect mental health stigma. Understanding how such contextual effects affect stigma is a prerequisite for the development of interventions to overcome the barriers stigma creates for access to treatment and prevention.

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Teplitsky, V. A., und A. V. Koryakina. „INVESTMENT ATTRACTIVENESS IN THE CONTEXT OF FISH INDUSTRY“. Social-Economic Phenomena and Processes 12, Nr. 4 (2017): 56–60. http://dx.doi.org/10.20310/1819-8813-2017-12-4-56-60.

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Mittal, Amit, und Deepika Jhamb. „Determinants of Shopping Mall Attractiveness: The Indian Context“. Procedia Economics and Finance 37 (2016): 386–90. http://dx.doi.org/10.1016/s2212-5671(16)30141-1.

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Mietule, Iveta, und Lienīte Litavniece. „EVALUATION CRITERIA OF CITY ATTRACTIVENESS IN THE CONTEXT OF REGIONAL DEVELOPMENT“. Latgale National Economy Research 1, Nr. 2 (30.06.2010): 259. http://dx.doi.org/10.17770/lner2010vol1.2.1790.

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Investigation of city development issues and strategic planning issues of spatial development are essential factors of the city growth. Both academic researchers in economy and geography and professionals in the field of city development policy are involved in exploration of these topics. Various city development theories are elaborated and assimilated in a result of comprehensive researches. The current article examines attractiveness criteria of cities modernized in theoretical and practical researches as well as explores methodology of city attractiveness research with the aim to identify attractiveness criteria of cities and towns of Latgale region.

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Eger, Ludvík, Michal Mičík, Mikuláš Gangur und Petr Řehoř. „EMPLOYER BRANDING: EXPLORING ATTRACTIVENESS DIMENSIONS IN A MULTICULTURAL CONTEXT“. Technological and Economic Development of Economy 25, Nr. 3 (10.04.2019): 519–41. http://dx.doi.org/10.3846/tede.2019.9387.

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Attracting and retaining talented employees and gaining competitive advantage are important for organizations around the world. This study identifies and operationalizes the components of employer attractiveness from the perspective of potential employees. The study tests the employer attractiveness scale (EmpAt) by identifying the attractiveness dimensions of an employer brand among business students in the Czech Republic through exploratory factor analysis. We also search for similarities and differences among employer attractiveness dimensions through a cross-cultural comparison based on the results of previous studies. Businesses in today’s globalised world need to attract potential employees globally and determine whether it would be better to use one corporate strategy or to customize their employer brand according to the cultural differences between countries. National, cultural, and gender differences are also investigated. The findings show factors that business students give the highest importance to when searching for an employer and that the factor’s importance is influenced by gender. The findings of this study can be used to track the perceptions of current job applicants about the company and to appeal to “suitable target audiences” – potential employees. The results can be used by HR experts and practitioners in formulating and executing their communication and recruitment strategies.

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Seiford, Lawrence M., und Joe Zhu. „Context-dependent data envelopment analysis—Measuring attractiveness and progress“. Omega 31, Nr. 5 (Oktober 2003): 397–408. http://dx.doi.org/10.1016/s0305-0483(03)00080-x.

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Forsythe, Matthew, Debra Zellner, Elizabeth Cogan und Scott Parker. „Attractiveness Difference Magnitude Affected by Context, Range, and Categorization“. Perception 43, Nr. 1 (Januar 2014): 59–69. http://dx.doi.org/10.1068/p7574.

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Rodway, Paul, Astrid Schepman und Jordana Lambert. „The influence of position and context on facial attractiveness“. Acta Psychologica 144, Nr. 3 (November 2013): 522–29. http://dx.doi.org/10.1016/j.actpsy.2013.09.004.

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Vašíček, Ondřej, Martin Budina und Tomáš Nehudek. „Attractiveness of the Area in the Context of Individual Housing“. Applied Mechanics and Materials 587-589 (Juli 2014): 81–85. http://dx.doi.org/10.4028/www.scientific.net/amm.587-589.81.

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The term attractiveness holds in its meaning something indeterminate and subjective; none of us is able to say exactly what is and what is not generally attractive. Any good (and land) can be considered as attractive as it is attractive, appealing, engaging, interesting for us and above all, whether it meets our needs. The attraction of the area is perceived by each of us individually, often quite differently, depending on our current and long-term needs, activities, age, social status, etc. In the literature, there are often terms such as quality of life, housing quality, attractive housing, but the concept of attractiveness of the area is not particularly mentioned. In the present article, there are the factors that undoubtedly greatly affect the lives of all people living in houses, especially in the hinterlands of cities, and it is possible to establish a modeling of attractiveness of the area for residential, individual housing on the evaluation and analysis of these factors.

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Dissertationen zum Thema "Attractiveness of context"

Morrison, Edward R. „Improving the ecological validity of attractiveness research : the role of movement in facial attractiveness and the context of mate-choice decisions“. Thesis, University of Bristol, 2009. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.505767.

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Evolutionary theories of attractiveness have been very successful at explaining what physical traits are attractive in the human face and why we should be attracted to them. However, the ecological validity of much of the research is limited because of the static nature of the stimuli used and the lack of consideration of the context in which attractiveness ratings or mating decisions are made.

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Howell, Ashley N. „Effects of Social Context on State Anxiety, Submissive Behavior, and Perceived Social Task Performance in Females with Social Anxiety“. Ohio University / OhioLINK, 2013. http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1365441706.

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Derakhshani, Saba. „The attractiveness of the Western Cape for offshore outsourcing contact centres“. Master's thesis, University of Cape Town, 2006. http://hdl.handle.net/11427/5640.

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Includes bibliographical references.
This study examines the attractiveness of the Western Cape for offshore outsourcing contact centres and suggests a series of normative business practices contact centres can adopt to achieve superior organistional efficiency and performance. A literature review defines the concept of a contact centre and discusses the various functions these operations perform. Contact centre technology is also reviewed as well as the personnel management and service quality components of these operations, such as first call resolution and the effectiveness of service encounters. The phenomenon of offshore outsourcing contact centres is discussed by reviewing its risks and benefits. Offshore outsourcing is primarily done to reduce costs, as well as for other factors, such as increased flexibility, efficiency and scalability. However, it is risky due to issues as cultural misalignment and managerial difficulities. A brief overview of the South African contact centre industry reveals that South Africa is home to approximately 525 contact centres including 105 operations situated in the Western Cape. It is estimated that 30% of these operations are outsourcers, of which over 55% service offshore markets.

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Liu, Yu-Lun. „Recruitment information source, content and organisational attractiveness : the role of jobseekers' decision-making style“. Thesis, University of Manchester, 2016. https://www.research.manchester.ac.uk/portal/en/theses/recruitment-information-source-content-and-organisational-attractiveness-the-role-of-jobseekers-decisionmaking-style(d514bb32-aa25-4843-b98e-86e254d26075).html.

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Recruitment is a mission-critical process for human resources management. Due to the high turnover rate and lack of specific skill requirements, the retail sector has an acute need to hire new employees to fill vacancies. Therefore, recruiting a relatively large number of new employees in a limited period of time is crucial for companies in the retail industry. Existing studies have suggested that by designing recruitment activities and utilising appropriate recruitment sources to promote and announce a job, employers are able to attract jobseekers to apply for jobs and join the organisation. The social communication theory highlights four major elements involved in any information communication: the information communicator (source), the information receiver (audience/jobseeker), the response (the receiver’s attitude towards the information received and the decision taken to apply or not) and the stimulus (the message/information content that is transmitted by the communicator). An individual’s ‘attitude’ towards the recruitment information can significantly affect their ‘intention’ of making a job application decision, and this intention can significantly influence their actual decision-making ‘behaviour’, such as accepting a job offer. Consequently, most of these studies focus on the effectiveness of the stimulus (e.g., how the design of the recruitment information content can attract more jobseekers).However, there are divergent results in the literature. For instance, numerous researchers have attempted to investigate how different recruitment information sources can impact jobseekers’ application and recruitment decisions. Some researchers claim that the formal, company-controlled, recruitment information sources, such as advertising and corporate websites, are less effective than informal. By contrast, other researchers indicate that formal sources are used and accepted more often by jobseekers because this information is regarded as considered to be more objective and reliable than the experience-based route (e.g., word-of-mouth). Some researchers suggest that employers should provide objective, hard information (confirmable information such as salary and location) and provide the message in the employer’s tone’ using company-controlled sources; thereby not to convey too much soft, experience-based information from employees. Only very limited research has considered the influences of receiver’s differences (individual differences) on the stimulus (content) and communications (source) as a moderator. The receivers’ differences could be the essential information that can be used to interpret the divergent findings in the literature. Psychologists have demonstrated that individual differences will influence personal values and will be translated into personal preferences. Decision-making research suggests that every decision-making process involves individuals’ decision habits and preferences. People tend to keep their decision habits and preferences throughout different decisions. Therefore, individual traits should be considered when seeking to understand how jobseekers evaluate information to make decisions. A well-known classification of individual differences that has been shown to affect decision-making preference is an individual’s decision-making style: maximisers (those who always try to find the best possible result and carefully evaluate all types of information from different sources) and satisficers (who aim for good-enough results and tend to save time resources). The present study aims to address the gap in the existing literature by exploring the possible reactions of different decision-making styles (maximiser vs. satisficer) in response to recruitment messages with different lengths, valences, forms and provider backgrounds that are provided from various sources. Study 1 and Study 2 are employed as groundwork studies to provide a deeper understanding of maximiser-style and satisficer-style retail-trade jobseekers’ traits. The results illustrate retail trade jobseekers’ job-information-seeking preferences and the relationship between an individual’s maximising tendency and other cognitive-based individual characteristics. The results suggest that employers should not exclude either maximiser-style or satisficer-style jobseekers because the current maximiser-style and satisficer-style employees demonstrated the same levels of job satisfaction with no particular group showed a higher or lower turnover intention. Based on the findings of Study 1 and Study 2, Chapter 5 starts with a scenario-based experiment (Study 3). This experiment assesses whether, when presented with a realistic job-information-searching scenario of receiving basic job information from a typical formal short job advertisement, maximisers and satisficers differ in their need for further information. It also explores whether further evaluation is required from informal information sources in relation to valence and tie strength. Study 3 leads to the reflection that staff ‘word-of-mouth’ (SWOM) messages were influential but could not be controlled by organisations. Study 4 expands the findings of Study 3 and tests whether employers can satisfy more maximiser-style and satisficer-style jobseekers’ information needs to encourage their perceived organisational attractiveness (OA) by providing more detailed formal job advertisement messages. The findings highlight that more details of hard information could effectively satisfy jobseekers’ information needs, even though a group of jobseekers still wanted to search for more experience-based information. However, the findings also show that more detailed messages only slightly increase maximisers’ perceived OA and do not increase satisficers’ perceived OA. By extending the findings of Study 3 and Study 4, three scenario-based experiments (Study 5.1, Study 5.2 and Study 5.3) are designed to test how employers can attract more maximiser-style and satisficer-style jobseekers by tailoring their recruitment messages. The results demonstrate that the SWOM-formed realistic job preview (RJP) messages with some negative information could best increase jobseekers’ perception of source credibility and OA. Furthermore, when maximisers and satisficers looked for different job positions they would perceive the source credibility differently if the background information of the information provider as different. A qualitative-based supplementary study (Study 6) is further conducted to delineate three issues that are not directly measured or not sufficiently clarified in the above-mentioned five studies. This complements Studies 3, 4 and 5 and theoretically enhances the understanding of how jobseekers refer to job recruitment messages and how they evaluate the job information. The results contribute to decision-making theory and social communication theory by demonstrating that the notion of maximisers and satisficers represents a significant and central individual trait in job-application information searching and decision-making in the retail trade. Furthermore, the findings suggest that an individual’s decision-making style is an influential moderator for the effectiveness of communication elements. This research also provides a fundamental basis for further studies to apply individual-differences in human resource management field.

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Hamidi, Rachid. „Structure sociale et stratégies de reproduction chez la fourmi hautement polygyne Crematogaster pygmaea“. Doctoral thesis, Universite Libre de Bruxelles, 2010. http://hdl.handle.net/2013/ULB-DIPOT:oai:dipot.ulb.ac.be:2013/210099.

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La stratégie de reproduction est l’un des principaux facteurs responsables du maintien de l’eusocialité et du succès écologique des fourmis. Chez les fourmis monogynes, la fondation solitaire induit de forts degrés d’apparentement entre les membres de la colonie, ce qui garantit la fitness indirecte des ouvrières. Par ailleurs, la territorialité assure le maintien de l’intégrité de la colonie. Par contre, chez les fourmis polygynes, l’ouverture sociale est plus importante, les reines ont perdu la capacité à fonder de manière indépendante et la présence de plusieurs lignées maternelle peut faire chuter les degrés d’apparentement, ce qui à terme, pourrait pousser les membres de la colonie au népotisme. Crematogaster pygmaea est une fourmi hautement polygyne dont la biologie la rapproche paradoxalement des fourmis monogynes. Dès lors, elle représente un modèle intéressant pour tester ces différentes prédictions, qui dans un cadre plus large, contribuent à une meilleure compréhension de l’évolution et de la maintenance de la coopération des reines chez les fourmis.

A l’aide de confrontations en milieu naturel, nous avons montré que C. pygmaea est clairement une espèce multicoloniale. Les confrontations traditionnelles en boîte de Pétri se sont avérées insuffisantes pour déterminer le degré d’ouverture des colonies de C. pygmaea. Le profil d’hydrocarbures cuticulaires des ouvrières est simple mais présente quelques alcanes branchés et quelques alcènes qui pourraient suffire au codage de l’odeur coloniale. Les colonies de C. pygmaea sont formées de plusieurs calies qui s’échangent des ouvrières. Ces échanges contribueraient à l’homogénéité et à l’intégrité génétique et chimique des colonies au sein des populations.

Contrairement à ce qui est observé chez d’autres fourmis, la forte polygynie de C. pygmaea n’est pas associée à l’incapacité d’une fondation solitaire. En effet, le dimorphisme reines-ouvrières est très marqué, l’haplométrose et la pléométrose sont possibles en laboratoire et des essaimages et tentatives de fondations solitaires ont été observés dans la nature. La dissémination des colonies par essaimage pourrait avoir lieu sur de courtes distances, comme le suggère la corrélation positive entre les distances génétique et géographique qui séparent les colonies.

Les reines sont capables de suivre des pistes, ce qui pourrait favoriser leur pénétration dans une colonie existante. Néanmoins, les ouvrières sont capables de reconnaître une reine étrangère et les degrés d’apparentements au sein des colonies sont élevés. Les analyses génétiques ont montré que les colonies forment des unités familiales dont les reines sont recrutées au sein d’une même génération. Ces reines sont à l’origine des ouvrières présentes dans la colonie. Chez les colonies pérennes, la présence d’un bottleneck royal pendant la saison sèche, associée à des accouplements intranidaux, devraient atténuer l’érosion des degrés d’apparentement liée au chevauchement entre les générations. Par ailleurs, nos résultats montrent aussi que les ouvrières peuvent produire des mâles fertiles. Le maintien de forts degrés d’apparentement et la présence de worker policing devraient garantir la fitness indirecte des ouvrières.

Enfin, nous montrons dans cette étude que les profils cuticulaires des individus pondeurs et non pondeurs diffèrent par la présence de quatre alcènes. L’accouplement ne modifie par le profil cuticulaire. Le profil des reines matures, très attractives vis-à-vis des ouvrières, est paradoxalement plus proche des individus non pondeurs. Néanmoins, le pentacosene présent uniquement chez les individus fertiles, pourrait être interprété comme un signal de fertilité par les ouvrières.

Dans cette étude, nous montrons que C. pygmaea bien que hautement polygyne possède plusieurs caractéristiques typiques des espèces monogynes. Sa stratégie de reproduction différenciée (la philopatrie des sexués et les essaimages) permet vraisemblablement à la fois la production massive d’ouvrières lors de la dilatation des colonies à la saison des pluies et la colonisation de territoires plus éloignés. La flexibilité de la gynie et de la polydomie de C. pygmaea contribueraient à une meilleure adaptation des colonies face aux saisons marquées du Nordeste brésilien/

Reproductive strategy is one of the main factors explaining eusociality and the ecological success of ants. In monogynous ants, independent foundation lead to high levels of relatedness between workers, ensuring their indiret fitness. Territoriality helps to maintain the social cohesion of the colony. In polygynous ants, nestmate recognition is generally less efficient, queens have lost the capability of solitary foundation and several maternal lineages lead to lower degrees of relatedness. Although highly polygynous, Crematogaster Pygmaea seems to share several biological traits with monogynous ants. These characteristics make this species a particularly interesting model to test several of the assumptions proposed to explain the origin and maintenance of polygyny in ants.

In the field, our results reveal that workers of this species are clearly aggressive towards non-nestmates. Populations of C. pygmaea are therefore multicolonial. Traditional Petri dish confrontations were insufficient to determine colonies’ degree of openness. Despite a simple cuticular hydrocarbon profile, alkenes and branched alkanes could be sufficient to support the colonial odor. Colonies of C. pygmaea consist of thousands of workers exchanged between different calies. Genetic and chemical data show that these exchanges contribute to the homogeneity and integrity of the colonies within populations.

Queen-worker dimorphism is pronounced in C. pygmaea and, in the laboratory, young mated queens are able to initiate a new colony by claustral foundation (in haplometrosis and pleometrosis). In the field, nuptial flights were noted at the beginning of the rain season and several young mated queens were observed digging the wet soil actively, confirming that solitary foundation is likely in this species. Swarming may occur over short distances, as suggested by the positive correlation between genetic and geographic distances among colonies.

Queens are able to follow chemical trails. Therefore, they could enter in established colonies. Nevertheless, since (i) workers are able to discriminate and kill foreign queens and (ii) relatedness is strong within colonies, adoption of foreign queens is probably rare. Genetic analysis rather suggest that colonies form family units in which the queens are recruited within a single generation and produce the workers of this generation.

Our results also show that workers are able to produce fertile males in the absence of queens. Despite this ability to reproduce, reproductive altruism in workers is probably maintain by high degree of relatedness between colony members and worker policing behaviours.

Our data show that cuticular lipid of non-fertile individuals (workers and winged virgin queens) differ from those of fertile ones by the presence of four alkenes. Mating does not alter the cuticular profile. Surprisingly, the cuticular lipid profile of mature queens is more similar to those of infertile individuals than to those of young egg-laying queens, although mature laying queens are twice as attractive as young laying queens. However, the relative proportion of one alkene (pentacosene) is clearly higher in mature queens than in their non-laying nestmates. It is therefore suggested that alkenes, and more particularly pentacosene, could be involved in fertility signalling but that queen attractiveness to workers could be released by other, non-cuticular compounds.

The biological traits of C. pygmaea have been interpreted in terms of adaptation to its environment characterized by sharply contrasting seasons. It is suggested that high number of related queens and polydomy ensure a rapid expansion of the colonies during the rainy season, allowing this species to exploit available resources with efficiency.

Doctorat en Sciences
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Stern, Lesa Ann 1965. „The effect of assertive and unassertive content and assertive and unassertive communication style on perceptions of relational messages, attractiveness, and communication satisfaction“. Thesis, The University of Arizona, 1990. http://hdl.handle.net/10150/277808.

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This study was conducted to explore the effects of expressing negative feelings and opinions through aggressive, assertive, empathic assertive, and unassertive content combined with assertive and unassertive styles. Perceptions of relational messages, attraction, and communication satisfaction were assessed. Several hypotheses were advanced. Results indicate that verbal content and communication style affected relational message interpretations. They did not, however, affect perceptions of attraction and communication satisfaction. Several implications were discussed concerning the evaluations of assertive and unassertive content and style.

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Silva, Ana Rita de Sousa Brites Duarte. „Celebrity endorsement no contexto do instagram e o seu efeito na intenção de compra“. Master's thesis, Instituto Superior de Economia e Gestão, 2017. http://hdl.handle.net/10400.5/14716.

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Mestrado em Marketing
As redes socias são cada vez mais utilizadas pelas celebridades, enquanto meio de transmitir aos seus seguidores mensagens publicitárias de marcas, às quais estão associadas. O Instagram é a rede social que mais cresce, e onde esta prática predomina. Ter motivações distintas para utilizar o Instagram influenciará a perceção que se tem da credibilidade e atratividade dos endorsers neste contexto? Levará o celebrity endorsement no contexto da rede social Instagram a uma maior intenção de compra dos produtos patrocinados? Nesta investigação foi utilizada uma abordagem quantitativa com recurso a um inquérito online de natureza exploratória, tendo sido selecionadas duas celebridades portuguesas, das mais seguidas no Instagram, Cristiano Ronaldo e Rita Pereira, para servirem como exemplo aos inquiridos. As conclusões retiradas apontam para que seguir celebridades na rede social Instagram é uma prática comum. No que se refere à intenção de compra, esta é influenciada parcialmente pela credibilidade dos celebrity endorsers percecionada pelos utilizadores e influenciada positivamente pela congruência percecionada entre os celebrity endorsers e os produtos patrocinados. Diferentes categorias de motivações para utilizar esta rede social levam a que os utilizadores percecionem de modo distinto a credibilidade e atratividade de celebrity endorsers.
Social network sites are more and more used by celebrities, as a mean of sending their followers advertising messages, from brands to which they are associated with. Instagram is the social network site that is growing more now and where the use of celebrity´s profiles for advertising purposes is most common. Does having different motives for using Instagram influence the perceptions of credibility and attractiveness of the endorsers in that context? Does celebrity endorsement in the context of Instagram lead to greater purchase intentions of the featured products? In the present investigation it was followed a quantitative approach, using an online inquiry, with an exploratory nature. Two portuguese celebrities were selected, some of the most followed on Instagram, Cristiano Ronaldo e Rita Pereira, to serve as examples to the respondents. The conclusions indicate that indeed following celebrities on Instagram is common. As far as purchase intention, this is partially influenced by the perceived credibility of celebrity endorsers and positively by the match-up hypothesis perceived between celebrity endorsers and products. Distinct categories of motivation to use this social network site, lead users to perceive differently the credibility and attractiveness of celebrity endorsers.
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Gashi, Linda. „Social media influencers - why we cannot ignore them : An exploratory study about how consumers perceive the influence of social media influencers during the different stages of the purchase decision process“. Thesis, Högskolan Kristianstad, Sektionen för hälsa och samhälle, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-17470.

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Social media is connecting individuals all over the world, where the power of interaction and information sharing has shifted from companies to consumers. Since companies now have a harder time reaching out to consumers, social media influencers have been used as a solution to influence the purchase decisions of consumers and thereby drive purchases. However, while social media influencers are said to have an impact on the purchase decisions of consumers, less is actually known about the influence on all stages of the purchase decision process. As the purchase decision is not solely based on its own but rather follows from a series of steps, also called the purchase decision process, more research based on this area is of importance. Therefore, the purpose of this thesis is to explore how consumers perceive the influence of social media influencers during the different stages of the purchase decision process. In order to gather consumers’ perceptions about the influence of social media influencers, a qualitative study has been conducted where thoughts and experiences of participants have been studied. The findings of this study show that social media influencers ability to provide content, expertise, attractiveness, social identity and trust shows evidence of how the influence of social media influencers play an important role in each and every stage of the purchase decision process of consumers. The implications of this thesis is that the study could be of use to companies who seek to engage in influencer marketing and want to better understand how social media influencers affect consumers. The original value of the study is that it acknowledges how the influence of social media influencers affects all stages of the purchase decision process, as no previous study has explored this context.

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Matic, Sanja, und Marie Björlekvist. „Evenemang för en ökad attraktionskraft : En studie om Malmö stad, Eurovision Song Contest 2013 & Handbolls-VM 2011“. Thesis, Södertörns högskola, Institutionen för naturvetenskap, miljö och teknik, 2013. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-19710.

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Syftet med studien är att undersöka hur Malmö stad använder sig av evenemang för en ökad attraktionskraft. Studiens syfte och frågeställningar har besvarats genom intervjuer med Malmö stad, Malmö Turistbyrå, Tourism in Skåne och Event in Skåne. Insamlingen av empiri har utförts genom kvalitativa telefonintervjuer samt en kvalitativ mailintervju, alla dessa baserades på ett icke-sannolikhetsurval gällande urvalet av respondenter. Samtliga intervjuer har haft öppna frågor och varit semistrukturerade. Intervjufrågorna har utformats utifrån studiens frågeställningar och har anpassats efter respektive respondent. I studien har även en litteraturstudie genomförts utifrån tre rapporter med fokus på de effekter som uppstod genom Handbolls-VM 2011. Studiens teoretiska referensram utgår från förklaring av attraktionskraft, typer av evenemang, effekter av evenemang, evenemangsturism, samarbete och image. Undersökningen har strukturerats upp utefter de intervjuer och litteraturstudie som har gjorts. Gemensamma rubriker har skapats för att få en tydligare struktur och en röd tråd för att göra studien läsvänlig. Analysen har strukturerats upp utifrån studiens frågeställningar. Slutsatsen av studien är att Malmös attraktionskraft ökar genom evenemang då staden har ett bra utvecklat samarbete mellan stadens aktörer. Detta gör att staden skapar möjligheter för att arrangera fler attraktiva evenemang. Attraktionskraften ökar även genom att det finns en medvetenhet i staden när det gäller vilka positiva effekter evenemang kan bidra till, exempelvis att stärka stadens image, skapa en bättre gemenskap bland lokalbefolkningen och ett ökat besöksantal. Studien visar att både Handbolls-VM 2011 och Eurovision Song Contest 2013 har bidragit till ovanstående effekter.

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Bingham, David Clayton. „Correlating convergence in product design“. Thesis, Georgia Institute of Technology, 2006. http://hdl.handle.net/1853/36529.

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Convergence is a topic that many point to as the driving force behind modern product development. The merger of similar devices into a single product form can create a number of advantages for both producers and consumers, but successful design must take more than just this into account. Convergence is the evolution of a product through a disruptive and uncertain environment of technology and user needs. While the digital revolution has certainly been the biggest recent disrupter to society and design, there are signs of convergence in both form and function that have occurred across many products, and product categories. Producers and consumers always clamor for devices that are useful and convenient, take advantage of the latest technologies, and yet remain intuitive, attractive, and easy to use. This paper will dissect the meaning of convergence in product design and provide a framework for understanding and dialog. Combined with an extensive survey and product mapping, this definition will then be used to delineate approaches and principles for the effective design of evolving products in today's changing environment. The findings of this paper will help designers make decisions when considering the trade-offs between aesthetics, functionality, and ease of use in technology based products.

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Bücher zum Thema "Attractiveness of context"

Baryshnikov, Nikolay, und Denis Samygin. A strategic model for the sustainability of agrarian business: the options, risks, solutions. ru: INFRA-M Academic Publishing LLC., 2017. http://dx.doi.org/10.12737/25264.

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The monograph substantiates the parameters of the formation of the concept of sustainability of the agricultural economy, summarizes the tools of financial management of the agricultural sector. The analysis of liquidity and diagnostics of efficiency of agricultural business is carried out on the example of commodity producers in the region.the models of agricultural policy for managing financial resources and sources of their formation are based on them. The investment attractiveness is assessed and the financial and economic risks of agricultural business are measured. Financial solutions have been developed to optimize sustainability in the context of recommendations for improving liquidity and stabilizing the efficiency of the agricultural business. The publication is intended for managers and specialists of agribusiness management, researchers and teachers of higher educational institutions.

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Ewers, Michael C., und Ryan Dicce. High-Skilled Migration and the Attractiveness of Cities. Oxford University Press, 2018. http://dx.doi.org/10.1093/oso/9780198815273.003.0009.

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This chapter examines the relationship between highly skilled international migration and urban–regional development. We describe how this mobility–urbanization nexus is conditioned by the various scalar actors. The locational preference-seeking of high-skilled workers gives insight into the individual determinants of migration. Meanwhile, the hiring and recruitment practices of local and international firms further conditions these outcomes. As the ultimate regulator of economic activity and labour mobility, the state further alters the context in which firms and labour operate. Together, these three actors create multiscalar processes operating at local, national, and global levels to determine who goes where and why in the global economy.

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Shaiber, Rebecca L., Laura L. Johnsen und Glenn Geher. Intrasexual Competition Among Beauty Pageant Contestants. Herausgegeben von Maryanne L. Fisher. Oxford University Press, 2017. http://dx.doi.org/10.1093/oxfordhb/9780199376377.013.36.

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We analyze beauty pageants from an evolutionary perspective, with the goal of providing a unique insight into a novel cultural practice. Through a detailed review of adult and children beauty pageants, we propose that pageants elicit intrasexually competitive behaviors that would typically be seen within a mating context. In real-world settings, women’s intrasexual competition is often focused on gaining and possessing resources, typically through mate attraction and retention. While there is no mate to “win” in pageants, there is a substantial amount of status and resources to be gained by the winner. Further, the context also highlights individual differences in such mating-relevant attributes as physical attractiveness, talent, and compassion. We propose that beauty competitions feature traits that heterosexual men find attractive in a mate (e.g., indicators of youth, fertility, long-term commitment, virginity, intelligence, and creativity). Finally, we discuss future avenues of evolutionary research in the context of beauty pageants.

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Shafir, Eldar. Preference Inconsistency. Herausgegeben von Matthew D. Adler und Marc Fleurbaey. Oxford University Press, 2016. http://dx.doi.org/10.1093/oxfordhb/9780199325818.013.27.

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A discrepancy between standard economic assumptions and observed behavior centers around individual preferences, which are assumed to be well ordered and consistent, but descriptively shown to be inconsistent and malleable. Not having at their disposal a reliable procedure for assigning values to options, people construct their preferences in the context of decision. As a result, the attractiveness of options depends on, among other things, the nature of other options in the set, the procedure used to express preference, the context of evaluation, and the decision-maker’s self-conception. The varieties of psychological experience underlying preference inconsistency are reviewed, and their implications are discussed. Preference inconsistency, it is proposed, is the outcome not of distracted shortcuts or avoidable errors, but of fundamental aspects of mental life that are central to how people process information. Although people endorse basic consistency criteria, their preferences are inherently inconsistent, with important implications for policy and welfare.

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Moullan, Yasser. What Fundamentals Drive the Immigration of Medical Doctors? Oxford University Press, 2018. http://dx.doi.org/10.1093/oso/9780198815273.003.0014.

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In a globalized world, the competition to attract high-skilled people from all over the world has become intense. In this context, medical doctors are one of the most targeted occupations because the need for healthcare is continuously growing. This chapter assesses the determinants of international immigration of medical doctors by focusing on the major OECD receiving countries yearly from 1991 to 2004. We use a traditional push–pull model to analyse the attractiveness of the healthcare market of receiving countries by disentangling the demand and the supply side. Our results conclude that the inflows of foreign-trained doctors is higher in OECD countries with low density of doctors (supply) and with high social expenditures in health (demand). These results suggest that the mobility of medical doctors responds to the strategy of OECD countries to fill the gap between their supply of health services and their population’s healthcare needs.

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Stern, Thomas. Hedda Gabler and the Uses of Beauty. Oxford University Press, 2017. http://dx.doi.org/10.1093/oso/9780190467876.003.0004.

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Ibsen connects the character of Hedda Gabler with beauty in two ways. First, there is her attractiveness, both functional and transient, which is associated in the play with the concept of loveliness (as indicated by the term ‘lovely’, [dejlig]). Second is her ideal of beauty [skønhed] and, relatedly, of freedom—ostensibly a peculiar ideal in that it appears to be both free from any meaningful content and, more importantly, useless. The play also explores usefulness and uselessness in relation to the work of its two historians. This chapter offers a critical analysis of how various Marxist critics, including Löwenthal and Adorno, tried to make sense of the relation between use, beauty, and those historians’ academic work. Ultimately the central notion at work in the play is that of not being conditioned by external forces, although Ibsen’s take on the possibility and desirability of such a condition remains highly ambiguous.

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Pollack, Detlef, und Gergely Rosta. Religion and Modernity. Oxford University Press, 2017. http://dx.doi.org/10.1093/oso/9780198801665.001.0001.

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This book focuses on two issues. First, it describes how the social significance of religion in its various facets has changed in modern societies. Second, it explains what factors and conditions have contributed to these changes. After discussing the two central concepts of the investigation, religion and modernity, the book presents the most important theories that deal with the relationship between the two. The empirical part, which constitutes the bulk of the book, begins by analysing religious change in selected countries in Western and Eastern Europe. For the sake of comparison, it then presents individual analyses of selected non-European cases (the US, South Korea), as well investigations of the global spread of Evangelicalism and Pentecostalism in Europe, the US, and in Brazil. On the basis of these selected case studies, which place as much emphasis on analysing the social, political, and economic contexts of religious changes as on capturing historical path dependencies, the book offers some general theoretical conclusions and identifies overarching patterns and determinants of religious change in modern and modernizing societies. In recent years, scholars of religion have become increasingly sceptical about the validity of secularization theory; the analyses contained in this book demonstrate, however, that tendencies of modernity such as functional differentiation, individualization, and pluralization are likely to inhibit the attractiveness and acceptance of religious affiliations, practices, and beliefs. Even Poland, Russia, the US, and South Korea, which have often been cited as prime examples of the vitality of religion in modern societies, display clear signs of religious decline.

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Buchteile zum Thema "Attractiveness of context"

Rosanas, Josep Maria. „Effectiveness, Attractiveness, and Unity“. In Decision-Making in an Organizational Context, 153–66. London: Palgrave Macmillan UK, 2013. http://dx.doi.org/10.1057/9781137324153_10.

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Chernikova, Svetlana, Olga Zvyagina und Yuriy Isakov. „Measures to Improve the Investment Attractiveness of Enterprises in the Modern Context“. In Integration and Clustering for Sustainable Economic Growth, 433–39. Cham: Springer International Publishing, 2017. http://dx.doi.org/10.1007/978-3-319-45462-7_42.

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Rahul, Jetti, und Debyan Dhar. „Role of Age in Perceiving Car’s Attractiveness—A Case Study in Indian Context“. In Design for Tomorrow—Volume 3, 653–64. Singapore: Springer Singapore, 2021. http://dx.doi.org/10.1007/978-981-16-0084-5_54.

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Kyrylov, Yu, N. Stoliarchuk, M. Kisil, H. Khioni, V. Hranovska und R. Korobenko. „Increasing the Investment Attractiveness of the Financial Reporting Indicators by Applying Innovations“. In The Importance of New Technologies and Entrepreneurship in Business Development: In The Context of Economic Diversity in Developing Countries, 1420–32. Cham: Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-69221-6_106.

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Wilken, Lisanne. „The Eurovision Song Contest as Cultural Diplomacy during the Cold War: Transmitting Western Attractiveness“. In Machineries of Persuasion, herausgegeben von Óscar J. Martín García und Rósa Magnúsdóttir, 171–90. Berlin, Boston: De Gruyter, 2019. http://dx.doi.org/10.1515/9783110560510-009.

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Vlados, Charis, und Dimos Chatzinikolaou. „Nation Branding, in What Context?“ In Advances in Marketing, Customer Relationship Management, and E-Services, 74–93. IGI Global, 2021. http://dx.doi.org/10.4018/978-1-7998-7533-8.ch005.

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This chapter examines the conceptual evolution of national identity and specificity creation and promotion (nation branding), combining it with theoretical background and developments in the concept of competitiveness and attractiveness and suggesting a new interpretive framework for understanding nation branding policy and strategy. The chapter is divided into specific elliptical steps, with the first one concerning the critical overview of nation branding recent literature, developed towards understanding the main research directions related to competitiveness. Competitiveness and attractiveness are then presented as a dynamic and undivided diptych, which cannot be exhausted in fragmented nation-centric approaches but arises through dynamic processes at the co-evolving levels of spaces, industries, and firms. In conclusion, a systemic contour for understanding space is composed and suggested as a multi-layered continuum, called the “cone of entrepreneurial and innovational dynamics,” which can be the substantial basis for articulating an integrated nation branding policy.

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Lahti, Janne, Utz Westermann, Marko Palola und Johannes Peltola. „Context-Aware Mobile Capture and Sharing of Video Clips“. In Mobile Computing, 1080–95. IGI Global, 2009. http://dx.doi.org/10.4018/978-1-60566-054-7.ch089.

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Video management research has been neglecting the increased attractiveness of using cameraequipped mobile phones for the production of short home video clips. But specific capabilities of modern phones — especially the availability of rich context data — open up new approaches to traditional video management problems, such as the notorious lack of annotated metadata for home video content. In this chapter, we present MobiCon, a mobile, context-aware home video production tool. MobiCon allows users to capture video clips with their camera phones, to semi-automatically create MPEG-7-conformant annotations by exploiting available context data at capture time, to upload both clips and annotations to the users’ video collections, and to share these clips with friends using OMA DRM. Thereby, MobiCon enables mobile users to effortlessly create richly annotated home video clips with their camera phones, paving the way to a more effective organization of their home video collections.

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Ai, Tran Huu, und Denis Ushakov. „Taxation Regime and Macroeconomic Systems' Dynamics“. In Global Trends of Modernization in Budgeting and Finance, 225–40. IGI Global, 2019. http://dx.doi.org/10.4018/978-1-5225-7760-7.ch011.

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In this chapter, the authors, operating the criteria of rigid and comfortable national taxation regimes, attempt to evaluate the stimulating impact of country's taxation systems on the dynamics of their macroeconomic growth and country's participation in the world trade. Therefore, the chapter presents the authors' conclusions concerning the efficiency of fiscal instruments for economic growth stimulation and external trade attractiveness increase as applied to the majority of contemporary states. Based on correlation of indices of tax reformations and trends of the modern countries macroeconomic development, the co-authors present their conclusions on the priority importance of the so-called “taxation comfort” in the context of country's positioning in the global rankings. Research proved a taxation effect in countries' macro-economic growth and external attractiveness stimulating, as well as this effect dependence on the level of countries material wellbeing and infrastructural conditions.

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Puig, Idoya. „Literature in language learning in the UK context: from current A-levels to university“. In Literature in language learning: new approaches, 15–21. Research-publishing.net, 2020. http://dx.doi.org/10.14705/rpnet.2020.43.1091.

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The aim of this paper is to look at the impact of recent reforms to the General Certificate of Secondary Education (GCSE) and Advanced Subsidiary (AS) curriculum in the UK, which included the teaching of literature in the language classroom in an attempt to make the study of languages more attractive and to better prepare students for university. The delivery of the new GCSEs and A-Levels has served to highlight new challenges, which are hampering the intended purpose of the reforms: language GCSEs and A-Levels are perceived as more difficult than other subjects and severe grading has been confirmed. Moreover, most teachers do not view the compulsory literature element positively. Conversely, academic studies confirm the value of literature in the study of languages and various initiatives demonstrate the attractiveness and effectiveness of literature in terms of increasing motivation and enhancing language skills. In this paper, we suggest some final proposals to improve this situation.

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Ripa, Tetiana. „UKRAINE’S INVESTMENT ATTRACTIVENESS ON THE WORLD STAGE DURING THE COVID-19 PANDEMIC“. In European vector of development of the modern scientific researches. Publishing House “Baltija Publishing”, 2021. http://dx.doi.org/10.30525/978-9934-26-077-3-34.

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In the current economic conditions and increased competition, the ability of an entity to attract investments, i.e., its investment attractiveness, becomes important. It largely depends on the stability of the external and internal environment, the efficiency of economic activity, the priority of tasks, etc. The needs of modern society are growing rapidly; therefore, it is necessary to carry out the economic development of the country at the same time. Assessing the development of the investment market is the basis for a comprehensive approach to the analysis of the investment attractiveness of economic entities. The investment market is the area of investment objects in all its forms, taking into account the conditions of investment activity at certain stages of economic development of an enterprise, the economy, the region, and the country as a whole. The article considers the main indicators that characterize the economic development of Ukraine. The subject of the study is the main indicators that characterize the investment attractiveness of the country. The purpose of the study is to analyze the dynamics of the level of investment attractiveness of Ukraine during 2010-2020 in the context of the COVID-19 pandemic. The research is based on scientific methods, among which it is expedient to distinguish: analysis and synthesis, comparison, idealization and abstraction, as well as systematization and generalization – when formulating conclusions as a result of the study. As a result, the dynamics of the gross domestic product, the index of investment attractiveness are analyzed. The change in the number of business entities in Ukraine over the past decade has shown a negative trend. It is found out that the structural sector in Ukraine is wholesale and retail trade. The dynamics of the volume of retail trade turnover of Ukraine during 2010-2020 and the index of the physical volume of retail trade turnover of Ukraine are determined. The method of assessing the level of investment attractiveness of the country is considered. The importance of the ability to create new competitive advantages and keep the existing ones under the influence of various factors has been proved. Ukraine's ranking positions in comparison with other countries of the world in terms of gross domestic product, index of business conditions, index of economic freedom, index of global competitiveness, world competitiveness and world digital competitiveness are also determined. The investment environment during 2020 was negatively assessed by entrepreneurs and investors. It turned out that 78% of surveyed company executives consider the current investment climate unfavorable, only 12% consider Ukraine a profitable market for new investors. At the same time, among the negative factors influencing the investment climate, there was chosen a weak judiciary, high levels of corruption and the shadow economy. As a result of the analysis of the dynamics of these indicators, negative trends were revealed due to the aggravation of economic crises, hostilities in the east, the annexation of the Autonomous Republic of Crimea, destabilization of social and political life, COVID-19 pandemic. There is a deterioration of rating places on these indicators, which requires the immediate development of new regulations, the choice of a new strategy for attracting investment, as well as the effective use of levers of influence on the country's economy.

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Konferenzberichte zum Thema "Attractiveness of context"

Sadyrtdinov, Ruslan. „City Attractiveness For Business: Case Of Russia“. In SCTCGM 2018 - Social and Cultural Transformations in the Context of Modern Globalism. Cognitive-Crcs, 2019. http://dx.doi.org/10.15405/epsbs.2019.03.02.106.

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Muayedovich, Kaziyev Valeriy. „Modelling Of Investment Attractiveness And Economic Stability Of Region“. In SCTCGM 2018 - Social and Cultural Transformations in the Context of Modern Globalism. Cognitive-Crcs, 2019. http://dx.doi.org/10.15405/epsbs.2019.03.02.288.

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Абдурахманова, Руслана Ринатовна, und Людмила Ивановна Кругляк. „ATTRACTIVENESS OF CONSULTING COMPANIES SERVICES IN THE CONTEXT OF FINANCIAL DIGITALIZATION“. In Социально-экономические и гуманитарные науки: сборник избранных статей по материалам Международной научной конференции (Санкт-Петербург, Август 2020). Crossref, 2020. http://dx.doi.org/10.37539/seh292.2020.23.59.009.

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В данной статье предложены пути повышения привлекательности финансовых услуг консалтинговых компаний для обслуживания отечественных и зарубежных клиентов в рамках перспективных направлений развития инвестиционной привлекательности России в условиях цифровизации экономики в целом и финансовой диджитализации в частности. This article suggests ways to increase the attractiveness of financial services of consulting companies to serve domestic and foreign clients in the framework of promising areas of development of investment attractiveness of Russia in the conditions of digitalization of the economy in General and financial digitalization in particular.

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Lobakhina, Natalia. „Analysis And Evaluations Of Innovative Startups Pertaining To The Attractiveness Of Investments“. In SCTCMG 2019 - Social and Cultural Transformations in the Context of Modern Globalism. Cognitive-Crcs, 2019. http://dx.doi.org/10.15405/epsbs.2019.12.04.265.

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Soina-Kutishcheva, Yulia. „Assessment Of Investment Attractiveness Of The Russian Economy“. In International Scientific Conference «Social and Cultural Transformations in the Context of Modern Globalism» dedicated to the 80th anniversary of Turkayev Hassan Vakhitovich. European Publisher, 2020. http://dx.doi.org/10.15405/epsbs.2020.10.05.135.

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Melikhov, Aleksandr. „Private Investigation Services' Development To Ensure The World Attractiveness Of Russian Jurisdiction“. In International Scientific Conference «Social and Cultural Transformations in the Context of Modern Globalism» dedicated to the 80th anniversary of Turkayev Hassan Vakhitovich. European Publisher, 2020. http://dx.doi.org/10.15405/epsbs.2020.10.05.96.

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Balykina, E. „Non-verbal support of information material in electronic Humanities education“. In Historical research in the context of data science: Information resources, analytical methods and digital technologies. LLC MAKS Press, 2020. http://dx.doi.org/10.29003/m1842.978-5-317-06529-4/413-420.

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Electronic teaching aids and teaching and methodological complexes, characterized by visibility, accessibility, interactivity and attractiveness, can awaken cognitive interest of students. The use of visual images allows you to focus the attention of trainees on specific symbols, concepts, representations. The paper substantiates the necessity to transform the sign information into a figurative one and examines the stages of transforming the voluminous text into a compact interactive multimedia abstract.

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Таштамиров, Магомед Русланович. „TRENDS AND PROBLEMS OF INVESTMENT ACTIVITY IN RUSSIA“. In Сборник избранных статей по материалам научных конференций ГНИИ “Нацразвитие” (Санкт-Петербург, Апрель 2020). Crossref, 2020. http://dx.doi.org/10.37539/apr290.2020.55.60.010.

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Исследование вопросов обеспечения инвестиционной привлекательности национальной экономики выступает актуальной задачей в условиях ухудшения экономической конъюнктуры и нарастания международной напряженности. Цель статьи - определить основные особенности инвестиционной привлекательности национальной экономики России для внешнего инвестора. Представлены показатели, характеризующие инвестиционную активность российской экономики; рассмотрены динамические данные, отражающие негативные тенденции в развитии инвестиционной привлекательности России; выявлены основные проблемы и факторы, оказывающие негативное влияние на инвестиционную позицию России на современном этапе. The study of issues of ensuring investment attractiveness of the national economy is a pressing task in the context of deteriorating economic conditions and increasing international tensions. The purpose of the article is to determine the main peculiarities of investment attractiveness of the national economy of Russia for an external investor. Indicators characterizing investment activity of the Russian economy are presented; Consideration of dynamic data reflecting negative trends in the development of investment attractiveness of Russia; Main problems and factors that have a negative impact on Russia 's investment position at the current stage have been identified.

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Chen, Kun, Kechao Cai, Longbo Huang und John C. S. Lui. „Beyond the Click-Through Rate: Web Link Selection with Multi-level Feedback“. In Twenty-Seventh International Joint Conference on Artificial Intelligence {IJCAI-18}. California: International Joint Conferences on Artificial Intelligence Organization, 2018. http://dx.doi.org/10.24963/ijcai.2018/459.

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The web link selection problem is to select a small subset of web links from a large web link pool, and to place the selected links on a web page that can only accommodate a limited number of links, e.g., advertisements, recommendations, or news feeds. Despite the long concerned click-through rate which reflects the attractiveness of the link itself, revenue can only be obtained from user actions after clicks, e.g., purchasing after being directed to the product pages by recommendation links. Thus, web links have an intrinsic multi-level feedback structure. With this observation, we consider the context-free web link selection problem, where the objective is to maximize revenue while ensuring that the attractiveness is no less than a preset threshold. The key challenge of the problem is that each link's multi-level feedbacks are stochastic, and unobservable unless the link is selected. We model this problem with a constrained stochastic multi-armed bandit formulation, and design an efficient link selection algorithm, called Constrained Upper Confidence Bound algorithm (Con-UCB). We prove O(sqrt(T ln(T))) bounds on both regret and violation of the attractiveness constraint. We also conduct extensive experiments on three real-world datasets, and show that Con-UCB outperforms state-of-the-art context-free bandit algorithms concerning the multi-level feedback structure.

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Oralkan, Ayca. „Highlighting Cross-cultural Differences as Rhetorical Strategies in Tourism Marketing for Eurasian Countries“. In International Conference on Eurasian Economies. Eurasian Economists Association, 2019. http://dx.doi.org/10.36880/c11.02278.

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Today, tourism represents a large part of the global economy. Tourism, which has become a widespread activity of the modern world, has generated a diversified marketing sector with motivations such as experiencing different natural conditions and different cultures. In addition to its contribution to regional development, the marketing of cultural tourism promotes multidimensional cultural characteristics that have a positive impact on the welfare of society. Quality of life as an understanding of life satisfaction is increased by the standards offered by tourism. In this context, tourism marketing strategies designed according to intercultural differences provide mutual benefits. The aim of this paper is to highlight possible rhetorical approaches to the attractiveness of cultural diversity that accompany the welfare effect of cultural tourism.

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Berichte der Organisationen zum Thema "Attractiveness of context"

Sarofim, Samer. Developing an Effective Targeted Mobile Application to Enhance Transportation Safety and Use of Active Transportation Modes in Fresno County: The Role of Application Design & Content. Mineta Transportation Institute, Juli 2021. http://dx.doi.org/10.31979/mti.2021.2013.

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This research empirically investigates the need for, and the effective design and content of, a proposed mobile application that is targeted at pedestrians and cyclists in Fresno County. The differential effect of the proposed mobile app name and colors on the target audience opinions was examined. Further, app content and features were evaluated for importance and the likelihood of use. This included design appeal, attractiveness, relevance, ease of navigation, usefulness of functions, personalization and customization, message recipients’ attitudes towards message framing, and intended behaviors related to pedestrian, cyclist, and motorist traffic safety practices. Design mobile application features tested included image aesthetics, coherence and organization, and memorability and distinction. Potential engagement with the mobile app was assessed via measuring the users’ perceived enjoyment while using the app. The behavioral intentions to adopt the app and likelihood to recommend the app were assessed. The willingness to pay for purchasing the app was measured. This research provided evidence that a mobile application designed for pedestrians and cyclists is needed, with high intentions for its adoption. Functions, such as Safety Information, Weather Conditions, Guide to Trails, Events for Walkers and Bikers, and Promotional Offers are deemed important by the target population. This research was conducted in an effort to increase active transportation mode utilization and to enhance the safety of vulnerable road users. The public, city administrators, transportation authorities, and policy makers shall benefit from the results of this study by adapting the design and the features that are proposed in this research and were found appealing and useful for the target vulnerable road user groups. The need of the proposed mobile application and its main functions are established, based on the results of this research, which propagates further steps of implementation by city administrators and transportation authorities.

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