Auswahl der wissenschaftlichen Literatur zum Thema „Arena di Verona (Verona, Italy : 1866)“

The process of organizing musical life in modern Italy is analyzed through the prism of new management approaches aimed at the deployment of Italian musical projects in the general sociocultural space. The issues of management and marketing in today's musical life, which are a significant component in the creation of musical projects, are outlined. The main principles of new types of marketing in the context of the promotion of musical projects in Italy are characterized - event, empirical and territorial. The functioning of the national brand project — the Arena di Verona Opera Festival, the hundredth season of which took place in 2023 on the stage of the Roman Amphitheater Arena, is highlighted. The role of the "Arena di Verona" Foundation in the organization of the opera festival has been determined. Creative advertising measures are considered, thanks to which the project is popularized as an artistic phenomenon among the public. It was found that Italian festival marketing in modern musical life functions thanks to the cooperation of state, financial institutions, private business sector, associations and foundations. The specifics of the promotion of Italian music projects are revealed, which includes analysis, planning, implementation of a massscale event with the help of creativity in advertising, constant technological updating. The dependence of the success of musical projects on the exclusive decisions of the organizers, innovative technologies used in scenery, lighting, stage design, etc. is substantiated. The high artistic component of Italian music projects, which attract more fans, always take place in a certain place and time, strengthen the brand of the territory and make the region attractive both for the local population and for tourists, has been identified. It has been proven that the main goal of organizing musical life in modern Italy, working for a high professional result, is to show the world the historical and artistic sights of Italian cities and preserve Italian musical projects as a national cultural brand for future generations.

Ancient theatres are some of the most significant cultural and architectural masterpieces of the ancient world. The Greeks and Romans developed these spaces for entertainment, political and social commentary, religious rituals and artistic expression. They were built with great attention to acoustics and sightlines. The use of materials such as marble, stone, and brick helped to reflect and amplify sound, while seating arrangements and other architectural features were used to optimize the audience's listening experience. Today, many ancient theatres have been restored or preserved and are often still used for public performances including opera, drama, speech and music. Furthermore, researchers continue to study the acoustic properties of these ancient spaces, seeking to better understand the technical and artistic innovations that enabled the creation of such remarkable buildings. These aspects, as well as more interdisciplinary studies, were presented and discussed during the Symposium on The Acoustics of Ancient Theatres, held in Verona from 6 to 8 July 2022. The Symposium, organized by the Acoustical Society of Italy (AIA) and the European Acoustics Association (EAA), with the collaboration of the Hellenic Institute of Acoustics (HELINA), was the second on this topic after the one held in Patras (Greece) in 2011. The program of the Symposium included keynote speeches, presentations in structured sessions, posters, technical visits to the Verona Arena and Roman Theatre, workshops and demos. The visit to the Verona Arena was particularly inspiring, as it was possible to enter the technical areas and backstage usually closed to visitors, thanks to the Stage Director who guided the visit. The evolution and development of new technologies for the multichannel measurement systems, together with acoustic simulations, auralisation methods and virtual reconstructions, have generated renewed interest in these ancient spaces and it is commendable that the Rivista Italiana di Acustica (RIA) is devoting an entire issue to publish some of the works presented during the Symposium. The special issue includes 10 papers, divided into 5 invited contributions, 3 scientific papers and 2 technical notes. Papers dealing with issues related to Italy and its theatres were prioritised.